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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Barbeque Nation performance in the India and how they change over time
See what factors influence Barbeque Nation performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Barbeque Nation' competitors in the India
An analysis of Barbeque Nation' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Barbeque Nation is in the top 11% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Barbeque Nation's market performance is at the 89th percentile, indicating an above-average market standing. This means the brand outperforms most competitors in the Cafe & Restaurants industry in India. Performance peers in the same or adjacent percentile range include Bikanervala (85th), Rominus Pizza And Burger (89th), Adyar Ananda Bhavan - A2B (90th).
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Barbeque Nation has a high overall CSAT of 91%, a 4.1 percentage point increase year-over-year. Chhattisgarh and Bihar show the highest CSAT at 96%. This indicates strong customer approval and positive experiences, particularly in Chhattisgarh and Bihar, while Punjab and Uttarakhand show decrease in CSAT.
Average check (transaction value) indicates spending per customer, crucial for revenue analysis and pricing strategy optimization to boost profitability.
The overall average check for Barbeque Nation is 1.2K INR, up 6.4% year-over-year. Telangana has the highest average check at 1.4K INR. This suggests customers are spending more per visit, contributing to increased revenue, especially in Telangana.
Outlet count reflects brand reach and market presence. More outlets can increase accessibility, brand visibility, and potential revenue streams.
Barbeque Nation has the most outlets in Maharashtra (37), followed by Karnataka (29) and Uttar Pradesh (22). This indicates a strong physical presence in these states, potentially driving higher revenue and brand recognition.
Identifying top competitors through cross-visitation helps understand market dynamics and refine strategies to attract and retain customers.
The top competitors based on customer cross-visitation are BHOOTER RAJA DILO BOR (14.84%), Ombré (12.86%), and Apna Farm House Restaurant (12.22%). This data suggests these brands attract a similar customer base, highlighting potential areas for competitive differentiation.
Analyzing traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak and off-peak times.
Barbeque Nation experiences peak traffic workload between 12:00 PM and 9:00 PM, with the highest activity around 8:00 PM (67.54). This indicates the need for optimal staffing and resource allocation during these hours to ensure customer satisfaction.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand affinity.
Barbeque Nation's customer base shows a high affinity among both Women (98%) and Men (101%). Gen Y (101%) and Gen Z (101%) also show high affinity, while Gen X (96%) is slightly under-indexed. This suggests marketing efforts should continue to appeal to younger generations.