Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bakingo performance in the India and how they change over time
See what factors influence Bakingo performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Bakingo is in the lower 24% of brands
Sample of brands in the same percentile
An analysis of Bakingo' competitors in the India
An analysis of Bakingo' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Bakingo's market performance is in the lower 24%, indicating a lagging position. This means Bakingo captures less foot traffic compared to competitors. Performance peers in the same percentile range include GRILL HUB, Bombay Culture The Cafe, Maa Chutneys, Café Radix, Calm Down Cafe, and Westburg.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT scores often correlate with increased sales and positive word-of-mouth.
Bakingo's overall CSAT is 64%, a significant increase of 25.9 percentage points year-over-year. Telangana shows the highest CSAT at 91%, followed by Haryana at 56%. CSAT fluctuated between 48% and 74.14% during the reporting period, indicating variability in customer experience.
Number of outlets indicates brand reach and market presence. A larger outlet network can increase brand visibility and accessibility to customers.
Bakingo has 11 outlets in Delhi, the highest number compared to other states. Uttar Pradesh and Haryana each have 5 outlets, followed by Karnataka, West Bengal, and Tamil Nadu with 4 each. Rajasthan and Telangana have 2 outlets each, while Uttarakhand and Madhya Pradesh have 1 each.
Identifying top competitors helps understand the competitive landscape and benchmark performance. Cross-visitation data reveals brands that attract similar customer segments.
Bakingo's top competitors based on cross-visitation are Wow! Momo, BURGER POINT - Engineering College Chauraha, Lucknow, Burger King, The Black Buck Cafe, and Tunday Kababi. Each of these brands shares 11.11% of Bakingo's customer base, indicating shared customer preferences.
Traffic workload by hour reveals peak and off-peak times, enabling optimized staffing and resource allocation for better customer service and operational efficiency.
Bakingo experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (69.85%). Traffic is significantly lower during early morning hours (0:00-6:00), indicating minimal activity during these times.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and ROI by tailoring messaging and offers.
Bakingo's customer base shows a high affinity for women (index 90), suggesting they are overrepresented compared to the average consumer. Men are also represented (index 104). Gen Y shows a very high affinity (index 134), indicating strong engagement from this generation.