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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Bäckerei Winkler performance in the Austria and how they change over time
See what factors influence Bäckerei Winkler performance in the Austria and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Bäckerei Winkler' competitors in the Austria
An analysis of Bäckerei Winkler' competitors in the Austria
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bäckerei Winkler is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bäckerei Winkler's MARKET PERFORMANCE is at the 98th percentile, marking it as a leading brand in Austria's Cafe & Restaurants sector. This high percentile indicates a strong market position, showing superior foot traffic compared to most competitors. Performance peers within the same percentile include Ichi go Ichi e, Via Toledo Enopizzeria, Blumenwiese, DonMono RAMEN • DON • TAPAS, Plachuttas Neuer Markt and Welterbe-Wirtshaus Steegwirt.
Customer Satisfaction (CSAT) reflects how well Bäckerei Winkler meets customer expectations, impacting loyalty and brand perception.
Bäckerei Winkler demonstrates strong customer loyalty with an overall CSAT of 83%, up 7 percentage points year-over-year. This increase shows improved service or product quality. However, in Upper Austria, CSAT is 78%, reflecting a 16.5 percentage point decrease, suggesting potential service or quality issues in that region.
Average Check reveals customer spending habits and revenue potential, informing pricing and promotional strategies.
The overall average check for Bäckerei Winkler is 13.60 EUR, a decrease of 4.6% year-over-year. While Upper Austria shows a higher average check of 15.30 EUR, the overall decline may indicate changes in menu preferences or economic factors affecting customer spending. It's important to further monitor this decrease.
Outlet distribution indicates market reach and expansion, reflecting brand accessibility for customers.
Bäckerei Winkler has a total of 8 outlets, with 6 located in Upper Austria and 2 in Lower Austria. This distribution highlights Upper Austria as the primary market. There has been no change in outlet count during the reporting period.
Identifying competitors helps refine strategies and maintain a competitive edge by understanding customer choices.
McDonald's is a significant competitor with a cross-visitation rate of 13.48%. Other notable competitors include Stiegl-Klosterhof (5.62%), Gasthaus Dorfrichter (4.49%), Jack the Ripperl (4.49%) and Burger King (4.49%), indicating shared customer interest. This suggests Bäckerei Winkler's customers also frequent fast-food and traditional Austrian establishments.
Traffic Workload identifies peak hours, enabling efficient staffing and optimized service to manage customer flow.
Bäckerei Winkler experiences peak traffic between 6 AM and 17 PM, with the highest workload around 10 AM (65.26%). Minimal traffic occurs between 7 PM and 5 AM. This information can help optimize staffing, marketing efforts and resource allocation to manage customer flow efficiently during peak hours.
Consumer demographics guide marketing by revealing who the brand appeals to most, allowing tailored campaigns.
Women show a very high affinity (index of 90) towards Bäckerei Winkler. Men are over-represented with an index of 106. Gen X shows an affinity of 97, while Gen Z demonstrates higher engagement with a high affinity index of 57, compared to Gen Y with 43. Tailoring marketing to these segment preferences could further strengthen engagement.