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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bäckerei Ripken performance in the Germany and how they change over time
See what factors influence Bäckerei Ripken performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bäckerei Ripken' competitors in the Germany
An analysis of Bäckerei Ripken' competitors in the Germany
In Cafés & Restaurants
·Jun – Aug 25
Bäckerei Ripken is in the lower 31% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bäckerei Ripken's market performance is in the lower 31%, indicating a below average market position. This suggests weaker competitive strength compared to other Cafe & Restaurants in Germany. Performance peers in the same range include Nebenan Café, Waldwirtschaft Heidekönig, KOKIO, Broskiburger, Fischgeniesserei, and Bosporus Kebap Haus.
Customer satisfaction is crucial for loyalty and growth. Tracking CSAT helps understand customer perception and identify areas for service improvement.
Bäckerei Ripken shows a high customer satisfaction at 94%, with a significant increase of 7.2 percentage points year-over-year. This indicates strong positive customer sentiment, particularly in Lower Saxony, suggesting effective customer service and product quality.
Average check reflects customer spending per visit. Monitoring this KPI helps optimize pricing strategies and identify revenue growth opportunities.
The average check for Bäckerei Ripken is 10.6 EUR, which decreased by 8.2% year-over-year. This decline suggests customers are spending less per visit, potentially due to pricing changes, promotional activities, or shifts in customer purchasing behavior. The average check in Lower Saxony is also 10.6 EUR.
Outlet count indicates brand reach and market presence. Tracking this metric helps assess expansion efforts and geographic coverage.
Bäckerei Ripken operates 13 outlets in Lower Saxony. This indicates a focused regional presence, suggesting a strategy of concentrating resources within a specific geographic area. There is no growth value provided, so the number of outlets is stable.
Identifying competitors and cross-visitation patterns reveals market dynamics and customer preferences, informing competitive strategies.
McDonald's is the top competitor with a 15.71% cross-visitation rate, meaning 15.71% of Bäckerei Ripken's customers also visit McDonald's. Other competitors include Eiscafé Italia (7.14%), Bäckerei Hoppmann KG (7.14%), Cafe-Restaurant Jümmesee (5.71%), and Bäckerei u. Konditorei Musswessels GmbH & Co. KG (5.71%).
Understanding traffic workload by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Bäckerei Ripken experiences peak traffic between 8 AM and 4 PM, with the highest workload at 10 AM (60%). Traffic is minimal before 6 AM and after 6 PM. This data suggests the need for increased staffing and resource allocation during peak hours to ensure optimal service.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies based on affinity insights.
Women are overrepresented among Bäckerei Ripken's customers (affinity index 79), while men are significantly overrepresented (affinity index 113). Gen X is slightly overrepresented (affinity index 107), while Gen Y (affinity index 57) and Gen Z (affinity index 90) are underrepresented. This suggests a need for targeted marketing to attract younger demographics.