Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Ayam Penyet Best performance in the Malaysia and how they change over time
See what factors influence Ayam Penyet Best performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ayam Penyet Best' competitors in the Malaysia
An analysis of Ayam Penyet Best' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Ayam Penyet Best is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Ayam Penyet Best holds a leading market position with a percentile of 99, indicating it is in the top 1% of brands in Malaysia's Cafe & Restaurants industry. This leading position suggests significant customer preference and competitive strength compared to peers like Kopi Saigon.
Customer satisfaction (CSAT) is a key indicator of customer loyalty and brand perception, directly impacting business growth and sustainability.
Ayam Penyet Best's overall CSAT is 77%, a 2.6 percentage point increase year-over-year, indicating improved customer satisfaction. Negeri Sembilan shows the highest CSAT (84%), while Penang has the lowest (52%) with a decrease. The CSAT score saw a dip in June 2025.
Average check reveals customer spending habits, essential for pricing strategies and revenue optimization. It indicates the value of each customer transaction.
The overall average check for Ayam Penyet Best is 29.1 MYR, a 14.2% increase year-over-year, indicating customers are spending more per visit. Selangor has the highest average check (34.3 MYR), while Kuala Lumpur has the lowest (22.4 MYR). The average check fluctuated, peaking in July 2025.
Number of outlets reflects brand's reach and market penetration. It is a direct indicator of potential market coverage and accessibility.
Ayam Penyet Best has a total of 48 outlets across Malaysia. Selangor has the highest number of outlets (24), indicating a strong presence in that state. Kuala Lumpur follows with 12 outlets. Other states have significantly fewer outlets, with only 1 or 2 each.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts to maintain market share.
The top competitors for Ayam Penyet Best, based on customer cross-visitation, include Restoran Rahmath Bistro and Nasi Ayam Ayah Setia Alam (22.01%). Bee Ho Ho Steamboat, Spa Chicken and Dan by TheAfterTaste @SS15 have smaller cross-visitation.
Traffic workload analysis helps optimize staffing and resource allocation, ensuring efficient service and maximizing revenue during peak hours.
Ayam Penyet Best experiences peak traffic workload between 10:00 and 21:00, with the highest workload occurring around 13:00. Traffic is minimal between midnight and 9:00. This data suggests optimal staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographic groups and maximizing campaign effectiveness.
Ayam Penyet Best's customer base shows a higher affinity towards women (index 109) and Gen Y (index 116), suggesting these segments are overrepresented. Men (index 92), Gen X (index 93), and Gen Z (index 85) are underrepresented in the customer base.