Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Ayam Penyet AP performance in the Malaysia and how they change over time
See what factors influence Ayam Penyet AP performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
An analysis of Ayam Penyet AP' competitors in the Malaysia
An analysis of Ayam Penyet AP' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Ayam Penyet AP is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ayam Penyet AP holds a leading market position in Malaysia's Cafe & Restaurants industry, with a market performance percentile of 99, placing it in the top 1%. This high percentile indicates strong competitive performance. Performance peers in the same range include Tuk Tuk Thai Boat Noodle, Serai, OLDTOWN White Coffee Auto City, NASI LEMAK AL AISY, Seo Ra Bul Restaurant and ChaTraMue.
Customer Satisfaction (CSAT) measures how well a brand's products or services meet customer expectations, influencing loyalty and brand reputation.
Ayam Penyet AP shows strong customer satisfaction, with an overall CSAT of 83%, representing a significant 27.1 percentage point increase year-over-year. Selangor exhibits the highest CSAT at 88%, followed by Terengganu (81%) and Putrajaya (78%). CSAT saw fluctuations throughout the period.
Average Check is a vital metric showing the average amount customers spend per transaction, impacting revenue and pricing strategy decisions.
Ayam Penyet AP's overall average check is 30.4 MYR, representing a decrease of 1.8% year-over-year. Putrajaya has the highest average check at 32.5 MYR. Selangor's average check is 31.1 MYR, while Terengganu has a lower average check of 21.4 MYR.
Tracking the number of outlets indicates a brand's expansion and market presence, reflecting growth strategy and investment in new locations.
Ayam Penyet AP has a presence across multiple states in Malaysia. Selangor has the highest number of outlets with 6. Terengganu has 3 outlets, while Kedah, Putrajaya and Pahang each have 2 outlets. Perak, Negeri Sembilan and Kelantan each have 1 outlet.
Identifying key competitors through cross-visitation data enables a brand to understand its competitive landscape and customer preferences.
Customers of Ayam Penyet AP also frequent other brands. The Coffee Bean & Tea Leaf has a cross-visitation rate of 36.42%. Other competitors include Mario Western Grill Station (33.53%), Al-Falah Noori Restaurant (32.37%), Gulai Salai De Hilir (31.21%) and Manisa Corner (30.64%).
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Traffic workload for Ayam Penyet AP varies throughout the day. Peak traffic occurs between 12:00 PM and 7:00 PM, with the highest workload around 2:00 PM (60.54). Traffic is minimal during the early morning hours.
Understanding consumer segments by gender and generation is strategically important for targeted marketing and positioning strategies based on affinity insights.
Women exhibit a high affinity (113 index) for Ayam Penyet AP, while men are under-indexed (89 index). Gen Y shows a very high affinity (122 index), whereas Gen X (56 index) and Gen Z (84 index) show lower affinity.