Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Asia Wok performance in the Germany and how they change over time
See what factors influence Asia Wok performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Asia Wok' competitors in the Germany
An analysis of Asia Wok' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Asia Wok is in the lower 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Asia Wok's market performance is in the lower 20% percentile, indicating a critically low market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Masericó, Gaststätte '"Am Kanal"', Marafina, Bistro S-Point-Sylt, Purfinger Haberer, and Gambrinuskeller.
Customer satisfaction is key to loyalty and growth. Tracking CSAT helps understand customer sentiment and identify areas for service improvement.
Asia Wok's overall customer satisfaction (CSAT) is 63%, a decrease of 13.6 percentage points year-over-year. This indicates a significant decline in customer sentiment. In Baden-Württemberg, CSAT is 53%, with a substantial decrease of 28.3 percentage points, suggesting specific issues in this state.
Outlet count indicates brand reach and expansion. Tracking this metric reveals growth strategy and market penetration across regions.
Asia Wok has a total of 13 outlets across Germany. Baden-Württemberg has the highest number of outlets (5), followed by North Rhine-Westphalia (2). Brandenburg, Saxony-Anhalt, Bavaria, Schleswig-Holstein, Saxony and Thuringia each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies.
The top competitors for Asia Wok, based on customer cross-visitation, are ChinaThai Spezialitäten and McDonald's, both with 15.79% cross-visitation. Schweinske Restaurant in Hamburg has 10.53% cross-visitation. Forstbaumschule Restaurant u. Parkcafé and Casa Pergola Ristorante Pizzeria each have 5.26%.
Traffic workload analysis reveals peak hours and customer flow. This informs staffing and resource allocation for optimal service.
Asia Wok experiences peak traffic workload between 11:00 and 21:00, with the highest workload around 13:00 and 18:00-19:00. There is minimal to no traffic workload between 0:00 and 9:00.
Understanding consumer segments allows for targeted marketing. Gender and generational insights inform tailored campaigns and product positioning.
Asia Wok's customer base shows a high affinity towards women (91%), indicating they are overrepresented compared to the average consumer. Men are also represented (106%). Gen X (164%) shows a high affinity, suggesting they are strongly overrepresented among Asia Wok's customers.