Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Anifa Biriyani performance in the India and how they change over time
See what factors influence Anifa Biriyani performance in the India and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Anifa Biriyani' competitors in the India
An analysis of Anifa Biriyani' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Anifa Biriyani is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects the brand's share of foot traffic, a key indicator of competitive strength and customer preference.
Anifa Biriyani holds the 99th percentile, marking it as a leading brand in India's Cafe & Restaurants industry. This high percentile indicates significant market share and strong customer preference compared to its peers like Annapurna spicy kitchen and family restrurent, Raise The Bar, Enne, BHAVNAS CAKES & BAKERY DARYAPUR, Star Annapurna Restaurant, and AL-BEK Restaurant, all within the same percentile.
Customer satisfaction (CSAT) is crucial for gauging customer loyalty and predicting future business success. Positive trends indicate a healthy brand reputation.
Anifa Biriyani's overall CSAT is 78%, showing good customer contentment. A notable 24.2 percentage point increase year-over-year suggests successful improvements in customer experience. Tamil Nadu specifically shows a 78% CSAT with a 21.1 percentage point increase. CSAT dynamic shows fluctuations over the months, peaking in July 2025 at 89.87%.
Average check reveals customer spending habits and impacts revenue. Monitoring its trend informs pricing and promotional strategies.
Anifa Biriyani's average check is 1.1K INR, reflecting customer spending per visit. A substantial 73% year-over-year increase suggests successful upselling or price adjustments. Tamil Nadu shows an average check of 1.1K INR. Average check dynamics show a peak in July 2025 at 1486.89 INR, indicating possible seasonal or promotional impact.
Outlet count indicates brand reach and expansion. Growth in outlets often correlates with increased market presence and revenue potential.
Anifa Biriyani has 13 outlets in Tamil Nadu and 1 in Puducherry. This distribution highlights the brand's stronger presence in Tamil Nadu. Tracking the number of outlets in each region provides insights into market penetration and growth strategies.
Competitor analysis helps identify direct rivals and understand customer preferences, guiding strategic decisions to maintain competitiveness.
Anifa Biriyani's top competitors, based on cross-visitation, are Adyar Ananda Bhavan - A2B (6.19%), KFC (5.15%), Geetham Veg Restaurant (4.12%), Mount Road Bilal (4.12%), and Zaitoon Restaurant (3.09%). This identifies popular alternatives among Anifa Biriyani customers, revealing key competitive threats and opportunities.
Analyzing traffic workload by hours helps optimize staffing and resource allocation, ensuring efficient service during peak times.
Anifa Biriyani experiences peak traffic between 11 AM and 10 PM, with the highest workload at 8 PM (67%). Conversely, there is almost no traffic between 3 AM and 8 AM. This highlights the need for resource optimization, allocating more staff during peak hours to enhance customer experience.
Understanding consumer demographics allows for targeted marketing, optimizing product offerings, and improving customer engagement strategies.
Anifa Biriyani's consumer base shows high affinity for women (74%) and men (109%). Among generations, Gen X (100%) and Gen Y (101%) are well-represented. Gen Z is under-indexed at 64.00%. This suggests a need for targeted marketing to attract this group.