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Managing Partner, Global Business Development
See what factors influence Açaí Granola performance in the Brazil and how they change over time
See what factors influence Açaí Granola performance in the Brazil and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Açaí Granola' competitors in the Brazil
An analysis of Açaí Granola' competitors in the Brazil
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Açaí Granola is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Açaí Granola's MARKET PERFORMANCE is at the 94th percentile, indicating a leading position in the Cafe & Restaurants industry in Brazil. This places Açaí Granola in the top 6% of brands, showing high market share. Performance peers in a similar range include Jaguatirica Coffee, Santo Patrón, BOTECO PATRIBAR, Amaro Café e Gastronomia, Restaurante Vo Léa, and Restaurante Camarão Manezinho.
Outlet count indicates brand reach and expansion, reflecting market penetration and accessibility to customers in different regions.
Açaí Granola has 13 outlets in the Northeast Region, 2 in the Central-West Region, and 1 in the Southeast Region. The Northeast Region accounts for the majority of outlets, suggesting a strategic focus or stronger market presence in that area. Consider expanding to Central-West Region.
Competitor analysis helps identify direct and indirect rivals, informing strategies to differentiate, attract customers, and gain market share.
The top competitors for Açaí Granola, based on customer cross-visitation, include Outback Steakhouse, Sal e Brasa Grill Express, and McDonald's (all at 10% cross-visitation), followed by Bar Tal and Camarada Camarão (both at 5%). This suggests a competitive landscape spanning various dining experiences, from casual to fast food.
Traffic workload analysis identifies peak hours, helping optimize staffing, manage resources, and enhance customer experience during busy times.
Açaí Granola experiences peak traffic workload between 9 AM and 8 PM, with the highest traffic around 5 PM. There is almost no traffic between 10 PM and 7 AM. This data allows Açaí Granola to optimize staffing and resources during peak hours and adjust strategies during slower periods.
Understanding consumer segments enables targeted marketing, product development, and personalized experiences, maximizing engagement and ROI.
Açaí Granola's customer base shows a high affinity among women (103 Index), indicating a slightly overrepresentation of women, while men are slightly underrepresented (97 Index). Gen Y demonstrates a very high affinity (171 Index) suggesting they are highly engaged with the brand. These insights can inform gender and age targeted campaigns.