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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence 22 performance in the Colombia and how they change over time
See what factors influence 22 performance in the Colombia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 22' competitors in the Colombia
An analysis of 22' competitors in the Colombia
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jun – Aug 25
22 is in the top 6% of brands
Sample of brands in the same percentile
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Brand 22 in Colombia's Cafe & Restaurants industry is in the top 6% with a percentile of 94, making it a leading brand. This indicates a strong market standing. Peers include: La Corte de la Carne - Ciudad Jardin, Brasas Llaneras Alcala, Nansai Asian Restaurant, Master Hamper | Hamburgers & Hotdogs, El Marino Gastrobar, RESTAURANTE PAISITAS.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue streams.
Brand 22 has 22 outlets in the 'RAP (Especial) Central' region of Colombia. This shows the physical presence and market coverage of the brand.
Competitor analysis helps understand market dynamics, identify key players, and refine competitive strategies for growth.
Brand 22's customers also frequent Juan Valdez Café (20% cross-visitation), Can West (10%), Bar Sebas Calle 66 (10%), Bakery Real Colombia (10%), and Oxxo (10%). Juan Valdez Café is a leading competitor, while others exhibit smaller overlaps in customer base.
Traffic workload analysis reveals peak hours, optimizing staffing, marketing, and resource allocation for efficiency.
Brand 22 experiences peak traffic between 11:00 AM and 9:00 PM, with the highest workload around 6:00 PM. Traffic is minimal between midnight and 9:00 AM, indicating operational hours and customer visit patterns.
Consumer segment analysis allows brands to tailor marketing and product offerings to specific demographic groups.
Women (64% affinity) are overrepresented among brand 22's customers, while Gen Y (166% affinity) also exhibits a higher-than-average affinity.