Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Yakitateya is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Yakitateya performance in the Japan and how they change over time
See what factors influence Yakitateya performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Yakitateya' competitors in the Japan
An analysis of Yakitateya' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Yakitateya's market performance is at the 97th percentile, indicating a leading position in the Japan Cafe & Restaurants market. This means Yakitateya captures a significant share of customer traffic compared to its peers. Other brands in a similar leading bracket include タイ料理キング サイアム吉祥寺本店, PERFECT BEER KITCHEN YOTSUYA, いずみ食堂, Amazen, hirara de ice, and Old Hickory, all at the 97th percentile.
Customer Satisfaction (CSAT) reflects how happy customers are with Yakitateya, showing loyalty and likelihood to recommend, impacting long-term success.
Yakitateya's overall CSAT is 53%, a significant decrease of 32.2 percentage points year-over-year. This decline indicates a potential issue in service or product quality needing attention. Nagano Prefecture shows a CSAT of 40%, with a decrease of 33.7 percentage points. The CSAT dynamic data shows a consistent CSAT score around 60.71% between April and June 2025.
Number of Outlets indicates Yakitateya's reach, reflecting market presence and expansion efforts within the Cafe & Restaurants industry.
Yakitateya has a total of 34 outlets across Japan. Nagano Prefecture has the most outlets (16), followed by Miyagi Prefecture and Ibaraki Prefecture (4 each). Yamanashi Prefecture has 3 outlets, while Shizuoka and Kanagawa Prefectures have 2 each. Fukushima, Saitama, and Niigata Prefectures each have 1 outlet.
Competitor analysis reveals which brands Yakitateya customers also visit, informing competitive strategy and potential partnership opportunities.
The top competitors for Yakitateya, based on customer cross-visitation, are McDonald's (13.04%), Unaginonaruse (8.70%), and Starbucks (8.70%). 會津おにやんま and 店 both have a cross-visitation rate of 4.35%. This shows a notable overlap in customer base with major fast-food and cafe chains.
Understanding traffic workload by hour helps Yakitateya optimize staffing and resources, ensuring efficient service during peak times.
Yakitateya experiences peak traffic between 13:00 and 14:00 (1 PM - 2 PM), with a traffic workload of 77.00%. Traffic starts to increase around 9:00, peaking in the early afternoon, and then gradually declining. There is no traffic recorded between 7 PM and 9 AM.
Understanding consumer segments helps Yakitateya tailor marketing, aligning products and messaging with specific demographic preferences by gender and generation.
Women have a high affinity (117%) for Yakitateya, suggesting they are overrepresented among its customers, with a delta of 16.82. Men are slightly underrepresented (90%), with a delta of -9.75. Gen Y has a significantly high affinity (189%), indicating a strong preference for Yakitateya, with a delta of 88.78.