Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tong Fong Fatt is in the top 6% of brands
Sample of brands in the same percentile
See what factors influence Tong Fong Fatt performance in the Singapore and how they change over time
See what factors influence Tong Fong Fatt performance in the Singapore and how they change over time
Available by subscription
Available by subscription
An analysis of Tong Fong Fatt' competitors in the Singapore
An analysis of Tong Fong Fatt' competitors in the Singapore
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing competitive strength and customer preference.
Tong Fong Fatt's market performance is at the 94th percentile, indicating a leading position. This means Tong Fong Fatt outperforms 94% of brands in Singapore's Cafe & Restaurants industry. Performance peers include Fish With You 鱼你在一起 @Bukit Panjang Plaza, HaveFun Karaoke, Nasi Lemak Ayam Taliwang, NOX - Dine in the Dark, Overscoop (Tanjong Pagar): Freshly Made Waffles, and Apartment Coffee.
Competitor analysis helps understand competitive landscape. Knowing who customers also visit informs strategies to gain market share.
Tong Fong Fatt's top competitors based on customer cross-visitation are JUMBO Seafood, Nanyang Old Coffee, Toast Box, NAN YANG DAO, and Old Chang Kee, each with a cross-visitation rate of 4.88%.
Traffic workload by hour reveals peak times. Understanding traffic patterns helps optimize staffing, promotions, and resource allocation.
Tong Fong Fatt experiences peak traffic between 10 AM and 12 PM (56.19%-56.48%) and at 8 PM (57.57%). The lowest traffic workload occurs between 2 AM and 9 AM.
Understanding consumer segments informs targeted marketing. Affinity reveals segment-specific brand preferences, enabling tailored campaigns.
Tong Fong Fatt's customer base shows a higher affinity towards women (132%) and Gen Y (134%), while being underrepresented by men (56%) and Gen Z (107%).