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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tomato is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tomato performance in the Russia and how they change over time
See what factors influence Tomato performance in the Russia and how they change over time
Available by subscription
Available by subscription
An analysis of Tomato' competitors in the Russia
An analysis of Tomato' competitors in the Russia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference in the industry, indicating brand's share of foot traffic.
Tomato is a leading brand in Russia's Cafe & Restaurants industry, ranking in the top 1% of brands. This indicates a strong market presence and high customer preference compared to its competitors, including Unagi Rolls, Grand Cafe Dr, Kombinat, Chicken House, Доставка Panda, and Tosi-Bosi, who share a similar position.
Customer satisfaction (CSAT) is vital as it directly impacts loyalty, repurchase rates, and positive word-of-mouth, driving long-term brand success.
Tomato's overall CSAT in Russia is 46%, a 5 percentage point increase year-over-year, indicating improving customer sentiment. In the Central Federal District, CSAT also stands at 46%, mirroring the overall trend. The CSAT dynamic data shows fluctuation, peaking at 62.5% in May 2025, with the lowest value being in April.
Average check reflects customer spending per visit, revealing pricing power and customer value, which are key to revenue optimization.
Overall average check data is not available. The average check in the Central Federal District is 2100 RUB, with no change year-over-year. The dynamic average check data shows a constant value of 1916.67 RUB from April to June 2025, which can be an inaccurate data.
Outlet count indicates market reach and brand presence, influencing accessibility and overall revenue potential in key regions.
Tomato has 41 outlets in the Central Federal District, representing the brand's current physical presence. Further detail are not provided.
Identifying top competitors and cross-visitation helps refine marketing strategies and understand customer choice within the Cafe & Restaurants landscape.
The top competitors for Tomato, based on customer cross-visitation, are Starik Khinkalych (25%), Гуарана | Бар & кальян (12.5%), Sever-Metropol' (12.5%), Ninja Food (12.5%), and Pyshechnaya (12.5%). This insight reveals alternative dining choices popular among Tomato's customer base.
Analyzing traffic workload by hour optimizes staffing, promotions, and resource allocation, ensuring efficient operations during peak times.
Tomato experiences peak traffic workload between 11 AM and 9 PM, with the highest workload around 3-5 PM (63-64%). Traffic is minimal between midnight and 9 AM. This data can inform staffing and promotional strategies.