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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
TODAY Rest & Cafe is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence TODAY Rest & Cafe performance in the Iraq and how they change over time
See what factors influence TODAY Rest & Cafe performance in the Iraq and how they change over time
Available by subscription
Available by subscription
An analysis of TODAY Rest & Cafe' competitors in the Iraq
An analysis of TODAY Rest & Cafe' competitors in the Iraq
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
TODAY Rest & Cafe holds a leading market performance position with a percentile of 99, indicating it's in the top 1% of brands. This signifies strong customer preference relative to competitors like مطعم 1BB1, Santorini restaurant Iraq, Libeirut, The grinders, Al-Sultan restaurant, and Top Organic Baghdad, which share the same leading range.
Customer satisfaction (CSAT) reflects customer contentment, directly impacting loyalty and brand reputation. Monitoring CSAT helps refine services.
The overall CSAT for TODAY Rest & Cafe is 67%, a decrease of 7.6 percentage points year-over-year. Erbil Governorate shows a CSAT of 71%, also down by 6 percentage points. The CSAT has fluctuated between 73.91% and 66.67% in the observed period, suggesting inconsistent customer experiences.
Average check indicates spending per customer, crucial for revenue insights. Analyzing trends aids in pricing strategies and promotion effectiveness.
The overall average check for TODAY Rest & Cafe is 21.5K IQD, a decrease of 27.9% year-over-year. Erbil Governorate shows an average check of 19.9K IQD with no growth. The average check fluctuated between 26363.64 IQD and 18076.92 IQD, indicating variability in customer spending.
Outlet count reflects brand reach and expansion. Tracking growth helps assess market penetration and strategic footprint development.
TODAY Rest & Cafe has 2 outlets in Erbil Governorate and 1 in Kirkuk Governorate. The distribution of outlets illustrates the brand's physical presence across different regions within Iraq.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning efforts.
Customers of TODAY Rest & Cafe also frequently visit Burger King (9.64%), Tarweka bakery (8.43%), شارع اسكان (7.23%), KFC (7.23%), and Yemen Mandi Restaurant (7.23%). This indicates shared customer interests and potential competitive overlap.
Traffic workload reveals peak hours, optimizing staffing and resource allocation for enhanced customer service and operational efficiency.
TODAY Rest & Cafe experiences peak traffic workload between 20:00 and 22:00 (8:00 PM - 10:00 PM), reaching 83.49 at 22:00. Traffic is lowest between 4:00 and 7:00. Understanding this pattern allows for optimized resource management.
Consumer segment analysis by gender and generation informs targeted marketing, improving engagement and brand resonance with specific demographics.
Women (affinity index 135) are overrepresented among TODAY Rest & Cafe consumers, while men (affinity index 94) are slightly underrepresented. Gen X (affinity index 166) shows high affinity, while Gen Y (affinity index 87) is under-indexed.