Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Iraq and how they change over time
See what factors influence Burger King performance in the Iraq and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Iraq
An analysis of Burger King' competitors in the Iraq
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Burger King in Iraq holds a leading position with a market performance percentile of 99, placing it in the top 1%. This indicates a strong competitive standing. Performance peers include Ali Paris Resturant, Paprika Restaurant, Jadiriyah Floating Restaurant, KFC, Alkaram Palace, and Ray's Fried Chicken Iraq.
Customer satisfaction (CSAT) reflects loyalty. High CSAT scores often correlate with repeat business and positive word-of-mouth, boosting revenue.
Burger King in Iraq shows a customer satisfaction rate of 73%, a 2.8 percentage point increase year-over-year. Erbil Governorate exhibits high satisfaction at 84%, with a 17.3 percentage point increase. The CSAT dynamic data shows an upward trend from April (61.29%) to June (90.91%) 2025, indicating improvement.
Average check reveals spending habits and informs pricing strategies. Monitoring this KPI helps optimize revenue per transaction.
The overall average check for Burger King in Iraq is 18K IQD, a decrease of 1.2% year-over-year. Erbil Governorate has the highest average check at 21.5K IQD with 0% growth, while Duhok Governorate has 11.9K IQD also with 0% growth. Average check decreased from 20000 IQD in April to 16463.79 IQD in June 2025.
Outlet count reflects brand reach and market presence. Tracking this KPI informs expansion strategies and assesses market penetration.
Burger King has a total of 11 outlets in Iraq. Distribution by governorate: Erbil (5), Baghdad (3), Al-Basra (1), Duhok (1), and Sulaymaniyah (1). Erbil Governorate has the highest number of outlets, indicating a stronger presence in that region.
Identifying top competitors reveals direct rivals and informs strategies for gaining a competitive edge and attracting customers.
The top competitors of Burger King in Iraq, based on cross-visitation, are TODAY Rest & Cafe (7.69%), KFC (6.73%), مطعم ما شاء الله السياحي (5.77%), De Fermo Restaurant (4.81%), and Star Cafe - ستار ڪافێ (3.85%). KFC is a significant competitor, showing substantial customer overlap.
Understanding peak traffic hours optimizes staffing, promotions, and resource allocation for enhanced customer experience.
Traffic workload for Burger King in Iraq varies significantly throughout the day. Peak hours are between 18:00 and 22:00, with the highest workload at 21:00 (67.46%). Traffic is minimal between 0:00 and 10:00. These insights allow for optimized operational strategies.
Understanding consumer segments by Gender and Generation enables targeted marketing and tailored offerings, improving engagement and ROI.
Burger King's consumer base in Iraq shows a high affinity for women (144 index), indicating they are overrepresented compared to the average consumer. Men are also represented (92 index) but to a lesser extent. Among generations, Gen X shows high affinity (166 index), while Gen Y shows moderate representation (87 index).