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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Waffle Co. is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Waffle Co. performance in the India and how they change over time
See what factors influence The Waffle Co. performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of The Waffle Co.' competitors in the India
An analysis of The Waffle Co.' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand’s share of foot traffic, indicating competitive strength and customer preference in the Cafe & Restaurants industry.
The Waffle Co. holds a leading market performance with a 99th percentile. This high percentile signifies strong customer preference and brand strength compared to peers like Coco Osteria, Truffles Jakkur, Blueberrys cafe Bhubaneswar, KTR (Karnataka Tiffin Room), Bellagio, Scoopi Smile Ice Cream & Restaurent.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps improve services and retain customers in the Cafe & Restaurants industry.
The Waffle Co.'s overall CSAT is 86%, a slight decrease of 0.9 percentage points year-over-year. Maharashtra and Delhi show high CSAT (96% and 94%, respectively), while Uttar Pradesh, Gujarat and Tamil Nadu have lower scores. There has been a decrease in CSAT during the months May and June 2025.
Average check reflects spending per customer, indicating pricing power and customer value in the competitive Cafe & Restaurants market.
The Waffle Co.'s average check is INR 395.8, a 40.1% increase year-over-year. Rajasthan has the highest average check (INR 580), while Delhi has lower at INR 292.6. The months May and June 2025 show unstable Average Check values.
Number of outlets indicates the brand's reach, reflecting market presence and expansion efforts in the Cafe & Restaurants sector.
The Waffle Co. has a significant presence in Delhi (14 outlets), followed by Uttar Pradesh (11) and Maharashtra (10). Other states have fewer outlets, with Gujarat, Uttarakhand, and Punjab having 2 outlets each.
Identifying competitors informs strategic positioning, enabling brands to understand market dynamics in the Cafe & Restaurants industry.
Customers of The Waffle Co. also frequent McDonald's (8.05%), Xero Degrees (6.90%), Noir! (5.75%), Domino's Pizza (4.60%), and Haldiram's (3.45%). This indicates these brands compete for the same customer base.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation in the dynamic Cafe & Restaurants industry.
The Waffle Co. experiences peak traffic between 17:00 and 21:00, with the highest workload around 20:00. Traffic is minimal in the early morning hours (3:00-7:00).
Analyzing consumer segments informs targeted marketing and positioning, optimizing resource allocation in the Cafe & Restaurants industry.
The Waffle Co.'s customer base shows high affinity towards women (index 133) compared to men (index 91). Among generations, Gen Y is overrepresented (index 108), while Gen X (index 85) and Gen Z (index 95) are underrepresented.