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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Party is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence The Party performance in the South Korea and how they change over time
See what factors influence The Party performance in the South Korea and how they change over time
Available by subscription
Available by subscription
An analysis of The Party' competitors in the South Korea
An analysis of The Party' competitors in the South Korea
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Party is a leading brand with a market performance percentile of 97 in South Korea's Cafe & Restaurants industry. This high percentile indicates a strong market presence, placing The Party in the top 3% of brands, indicating high customer preference compared to peers like 압구정고깃집 본점, Haemok and 새벽집 청담동점.
Outlet count indicates brand reach and expansion strategy, vital for assessing market penetration and growth potential in South Korea.
The Party has 2 outlets located in South Gyeongsang, South Korea. This indicates a limited but established presence in that region, highlighting a focused market penetration strategy within the Cafe & Restaurants sector.
Competitor analysis identifies key rivals, informing strategies to gain market share and differentiate within the cafe and restaurant landscape.
Customers of The Party also frequently visit McDonald's, Nagahama Mangetsu, Chowon Bokguk Haeundae, 장수통닭, and Haeundae Yetnal Patbingsu. Each of these competitors sees approximately 13.33% cross-visitation from The Party's customer base.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation to optimize customer service in the cafe/restaurant sector.
The Party experiences peak traffic workload between 12:00 PM and 7:00 PM, with the highest traffic around 1:00 PM. There is minimal to no traffic from 10:00 PM to 11:00 AM, indicating a need for resource adjustments.
Understanding consumer segments informs targeted marketing and positioning strategies. Affinity insights improve customer engagement and brand appeal.
Men are overrepresented among The Party's consumers, with an affinity index of 160.00. Gen X exhibits a high affinity, indicated by an affinity index of 405.00, suggesting that this group is strongly represented compared to the average consumer.