Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Cheesecake Factory is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Cheesecake Factory performance in the China and how they change over time
See what factors influence The Cheesecake Factory performance in the China and how they change over time
Available by subscription
Available by subscription
An analysis of The Cheesecake Factory' competitors in the China
An analysis of The Cheesecake Factory' competitors in the China
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand’s share of foot traffic, competitive strength, and customer preference in the Cafe & Restaurants industry.
The Cheesecake Factory is a leading brand in China, securing a 99th percentile in the Cafe & Restaurants industry. This means the brand outperforms most competitors and holds a strong position in attracting customer foot traffic. Performance peers in the same range include Ebeneezer's Kebabs & Pizzeria, 萨德餐厅, Oi Man Sang Dai Pai Dong Restaurant, Food Truck Company, Sister Wah Beef Brisket, and Uchi Coffee (Tai Wai).
Number of Outlets indicates brand reach and market presence, directly impacting accessibility and brand recognition in the Cafe & Restaurants industry.
The Cheesecake Factory has a limited presence in China, with only one outlet located in Beijing. This indicates a focused market entry strategy, with potential for expansion to increase brand visibility and customer access in other regions.
Competitor analysis identifies key players and customer preferences, informing strategic decisions for competitive advantage in the Cafe & Restaurants market.
McDonald's is the top competitor of The Cheesecake Factory in China, with a cross-visitation rate of 9.52%. Other notable competitors include Midam Korean Restaurant, Din Tai Fung (Tsim Sha Tsui), Lau Sum Kee Noodle (Fuk Wing Street), and Pici, each with a 4.76% cross-visitation. These brands attract a portion of The Cheesecake Factory's customers.
Traffic Workload analysis reveals peak hours, helping optimize staffing and resource allocation to improve customer experience in Cafe & Restaurants.
Traffic workload for The Cheesecake Factory peaks between 10 AM and 9 PM, with the highest traffic around 6 PM. Low traffic volume observed between 10 PM and 9 AM. This information is useful for optimizing staffing and resource allocation during peak and off-peak hours to enhance customer service.
Consumer segment insights enable targeted marketing, optimizing product offerings to cater to specific demographic preferences in Cafe & Restaurants.
The Cheesecake Factory's customer base in China shows a high affinity towards women (135 index) and Gen Z (151 index). Men (81 index) and Gen X (44 index) are under-indexed compared to average affinity. Gen Y (106 index) are slightly over-indexed. These insights can help tailor marketing and product development to appeal to these segments.