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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tasty Treat is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tasty Treat performance in the Bangladesh and how they change over time
See what factors influence Tasty Treat performance in the Bangladesh and how they change over time
Available by subscription
Available by subscription
An analysis of Tasty Treat' competitors in the Bangladesh
An analysis of Tasty Treat' competitors in the Bangladesh
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Tasty Treat holds a leading position (99th percentile) in Bangladesh's Cafe & Restaurants industry. This indicates a high level of customer preference and competitive strength compared to its peers. Performance peers within the same percentile range include National Food Village Highway Hotel & Restaurant.Ac Deluxe, Tehari Baba, Sylhet Dine, Yum Cha District, The Coffee Lounge Bangladesh, and The Green Lounge.
Customer satisfaction (CSAT) reflects loyalty and likelihood of repeat business; tracking it identifies areas for service improvement and competitive advantage.
Tasty Treat's overall customer satisfaction is 68%, a 7 percentage point decrease year-over-year. CSAT varies by location; Dhaka Division shows 69% satisfaction, while Chittagong Division reports 57%, a substantial decline. This suggests a need to investigate and address service issues, particularly in Chittagong.
Average check is a measure of how much customers spend, reflecting menu pricing, order size, and customer affluence and overall profitability.
The overall average check for Tasty Treat is 462.9 BDT, a 10.1% increase year-over-year, indicating customers are spending more. Dhaka Division has an average check of 489 BDT. Sylhet Division reports 445.5 BDT. The increase show the overall growth for the brand.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy, while distribution reveals regional focus and market saturation.
Tasty Treat has a total of 205 outlets in Bangladesh. Dhaka Division accounts for the largest share with 128 outlets, followed by Chittagong Division with 33. This suggests a strong presence in Dhaka with potential for expansion in other regions.
Competitor analysis reveals direct rivals and customer preferences, informing strategies to differentiate, attract customers, and maintain a competitive edge.
The top competitors for Tasty Treat, based on customer cross-visitation, are Sultan's Dine (9.96%), Kacchi Bhai (7.88%), KFC (4.98%), Domino's Pizza (4.15%), and Cooper's (2.90%). These brands capture a portion of Tasty Treat's customer base. It shows where to focus to increase brand recognition and compete effectively.
Understanding traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak and off-peak times.
Traffic workload at Tasty Treat varies throughout the day, peaking between 17:00 and 21:00, with the highest workload at 20:00 (63.43%). Traffic is minimal during the early morning hours. Resource and staffing should be aligned.
Analyzing consumer segments informs targeted marketing by understanding gender and generational preferences, allowing tailored messaging and product positioning.
Among Tasty Treat's consumers, women are over-represented (91% affinity index), while men shows an affinity index of 102%. Gen Y shows affinity index of 141%, indicating they are more engaged with the brand than other segments.