Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Southern Fried Chicken is in the top 19% of brands
Sample of brands in the same percentile
See what factors influence Southern Fried Chicken performance in the United Kingdom and how they change over time
See what factors influence Southern Fried Chicken performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Southern Fried Chicken' competitors in the United Kingdom
An analysis of Southern Fried Chicken' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Southern Fried Chicken's market performance is at the 81st percentile, positioning it as an average/above average performer. This suggests a solid market presence. Performance peers in similar range: Kismat Kebab House, The Runner Pub, The Coborn, Caffi Clywedog, The BakeHouse Chelmsford, Someplace Else.
Customer satisfaction (CSAT) reflects customer contentment, impacting loyalty, advocacy, and ultimately, revenue and brand reputation.
Southern Fried Chicken's overall CSAT is 49%, a significant decrease of 40.7 percentage points year-over-year. The CSAT in England mirrors the overall value. The dynamic CSAT data shows values between 37.93% and 72.73% from April to June 2025, representing a concerning downward trend.
Number of outlets indicates brand reach, market penetration, and expansion strategy effectiveness, affecting brand visibility.
Southern Fried Chicken has 5 outlets in England. This indicates the brand's current reach within the United Kingdom. No information on change over time is currently available.
Identifying top competitors through cross-visitation reveals shared customer base and competitive dynamics for strategic advantage.
Southern Fried Chicken's top competitors include Bournemouth Lahore, Watan Restaurant, Puccini Swinton Restaurant Pizzeria, Revolution, and Pepe's, each sharing approximately 25% cross-visitation, revealing key competitive overlaps.
Understanding traffic workload by hour reveals peak times, informing staffing, marketing, and operational strategies for efficiency.
Southern Fried Chicken experiences peak traffic between 11 AM and 10 PM, with the highest workload around 5-6 PM. Traffic is minimal in the early morning hours (3-10 AM), pointing to needed adjustments of resources in those hours.
Consumer segments reveal audience affinity, informing targeted marketing, positioning, and product strategies for engagement and growth.
Southern Fried Chicken shows a high affinity (201%) with Gen Y consumers, indicating higher-than-average engagement. Women have an affinity index of 112%, while men show 92%. This suggests an over-representation of Gen Y, while women show some over-representation.