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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Smitty's is ahead of most brands
Sample of brands in the same percentile
See what factors influence Smitty's performance in the United States and how they change over time
See what factors influence Smitty's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Smitty's' competitors in the United States
An analysis of Smitty's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals Smitty's brand share, reflecting customer preference and competitive strength in the Cafe & Restaurants industry.
Smitty's has a market performance percentile of 65 in the United States, placing it in the average/above average range. This indicates a moderate level of market penetration and customer preference compared to competitors. Performance peers within the same range include The Redding Roadhouse, H&S Smoothie & Breakfast, La cocina de mi tierra, La Vida, Ayothaya and Monterey Grill.
Customer satisfaction indicates brand loyalty and the likelihood of repeat business, directly impacting revenue and long-term sustainability.
Smitty's overall customer satisfaction (CSAT) is 56%, reflecting a decrease of 40.2 percentage points year-over-year. In Georgia, the CSAT mirrors the overall value at 56%, similarly decreasing by 40.2 percentage points. This significant downturn signals potential issues with customer experience requiring attention.
The number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential in the industry.
Smitty's has 1 outlet in Georgia. This indicates a limited physical presence in the region, potentially restricting market penetration and brand visibility.
Identifying top competitors based on customer cross-visitation reveals direct rivals and opportunities for strategic differentiation and competitive advantage.
Smitty's top competitors based on customer cross-visitation include El Jarocho, Hofbrauhaus Restaurant, LongHorn Steakhouse, Brooklyn Cafe, and Pawley's Raw Bar. Each of those shares approximately 14.29% of cross-visitation.
Traffic workload insights help optimize staffing, resource allocation, and service delivery to match demand fluctuations throughout the day.
Smitty's traffic workload peaks between 17:00 and 18:00, with a maximum workload of 37.14. Traffic is noticeable between 10:00-19:00. This data suggests that the brand experiences peak demand during late afternoon and evening hours.
Understanding consumer segments by gender and generation informs targeted marketing, product development, and positioning for optimal brand affinity.
Women show high affinity (155%) for Smitty's, while men are under-indexed (53%). Gen Y has a high affinity (133%), indicating strong brand connection, while Gen X shows an affinity of 110%.