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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Shogun Burger is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Shogun Burger performance in the Japan and how they change over time
See what factors influence Shogun Burger performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Shogun Burger' competitors in the Japan
An analysis of Shogun Burger' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals brand’s share of foot traffic, indicating competitive strength and customer preference in the cafe & restaurant industry.
Shogun Burger's Market Performance is at the 99th percentile, indicating a leading position in the Japanese Cafe & Restaurants industry. This suggests significant market share and customer preference, placing it among top-performing brands like Denny's, Age.3, Afuri, 肉汁餃子のダンダダン, Ichiran, and Kaikatsu Club, all within the same leading percentile range.
Customer satisfaction (CSAT) indicates customer loyalty and brand perception, directly impacting business growth and long-term sustainability.
Shogun Burger's overall CSAT is 87%, a 4.4 percentage point increase year-over-year, showing improved customer happiness. Okinawa Prefecture has the highest CSAT at 93%, while Chiba Prefecture shows the lowest at 75%. This suggests that customer service and offerings are well-received overall, with regional variations in satisfaction levels needing attention.
Average check reflects customer spending per visit, crucial for revenue analysis and pricing strategy optimization to maximize profitability.
The overall average check for Shogun Burger is 2.7K JPY, a 12.9% increase year-over-year, indicating increased spending per customer. Kanagawa Prefecture leads with 2.6K JPY, while Toyama Prefecture shows the lowest at 1.9K JPY. This highlights variations in spending habits across regions.
Number of outlets indicates brand reach and market penetration, reflecting expansion efforts and customer accessibility across different regions.
Shogun Burger has one outlet each in Toyama, Chiba, Gunma, and Kanagawa Prefectures. This limited number of outlets suggests a focused approach, with potential for expansion into new markets based on strategic location analysis and demand.
Competitor analysis identifies key players and customer overlap, informing competitive strategies to differentiate offerings and retain market share.
The top competitors for Shogun Burger, based on customer cross-visitation, are Starbucks (3.62%), GYUKATSU KYOTO KATSUGYU (3.37%), McDonald's (3.12%), Sushiro (1.75%), and Ichiran (1.75%). This indicates that customers who visit Shogun Burger also frequent these establishments, highlighting potential areas for differentiation and targeted marketing strategies.
Traffic workload analysis reveals peak operational hours, optimizing staffing and resource allocation to enhance customer service and efficiency.
Shogun Burger's peak traffic workload occurs between 11:00 and 21:00, with the highest workload around 12:00-14:00 and 18:00-20:00. This suggests that staffing and resources should be maximized during these peak hours to handle customer demand effectively and maintain service quality. Traffic is non-existent between 23:00 and 9:00.
Analyzing consumer segments informs targeted marketing, enhancing customer engagement and brand relevance by tailoring strategies to specific demographics.
Shogun Burger's customer base is primarily female (92%), with Men at 104%. Gen Y (117%) shows high affinity, while Gen X is under-indexed at 79% and Gen Z is 91%. These affinity indexes suggest targeted marketing strategies to appeal to the overrepresented Gen Y segment.