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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Second Cup Coffee is in the top 5% of brands
Sample of brands in the same percentile
See what factors influence Second Cup Coffee performance in the Ghana and how they change over time
See what factors influence Second Cup Coffee performance in the Ghana and how they change over time
Available by subscription
Available by subscription
An analysis of Second Cup Coffee' competitors in the Ghana
An analysis of Second Cup Coffee' competitors in the Ghana
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Second Cup Coffee's Market Performance is at the 95th percentile, a leading position. This indicates a strong market presence in Ghana's Cafe & Restaurants industry, outperforming peers like La Borracha, RocoMamas, Chrismaisonfood, Kclings Restaurant, 80/20 BURGERS & FRIES EAST LEGON and Monte Carlo, who are also at the 95th percentile.
Outlet number indicates reach. More outlets can mean a bigger market share and more chances to connect with customers.
Second Cup Coffee has 5 outlets in the Greater Accra Region of Ghana. This demonstrates a concentrated presence within this specific region.
Knowing competitors helps understand customer choices and plan against them. It is crucial for strategic adjustments and growth.
Customers of Second Cup Coffee also visit KFC (30%), Club Smooth (20%), RocoMamas (10%), MARTELLO PUB/ RECREATIONAL CENTRE (10%), and Make Hay Juicery & Eatery (10%). KFC is a significant competitor.
Traffic workload shows busy hours. It helps plan staff and resources, making sure there's great service at peak times.
Second Cup Coffee's traffic workload peaks between 15:00 and 21:00 (3 PM to 9 PM), reaching nearly 60% workload, with lower activity in the early morning hours. This informs staffing and resource allocation strategies.
Consumer segments show who buys. It helps create tailored ads and products, increasing sales by matching what people want.
Second Cup Coffee sees high engagement from Women (72%), and Men (110%). Affinity index for Gen X is high (344%). This data suggests a higher interest of this generation to Second Cup Coffee.