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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Santo is in the top 10% of brands
Sample of brands in the same percentile
See what factors influence Santo performance in the Italy and how they change over time
See what factors influence Santo performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of Santo' competitors in the Italy
An analysis of Santo' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand's share of foot traffic, reflecting its competitive strength and customer preference in the Cafe & Restaurants industry.
Santo is a leading brand in Italy's Cafe & Restaurants industry, ranking in the top 10% (90th percentile). This indicates a strong market presence compared to peers like La Fonte di Mosè, Gelateria Flora, Svario Pizza Bar, 80Voglia Pizzeria Napoletana SKYBar, Ristorante Prua, and Ristorante l'Ardore, who also share this high-performance tier.
Customer Satisfaction (CSAT) indicates how well Santo meets customer expectations, driving loyalty and positive recommendations.
Santo's overall CSAT is 88%, a significant increase of 11.6 percentage points year-over-year. In Apulia, the CSAT is also 88%, with a similar increase. This suggests customers are more satisfied than they were a year ago, likely leading to greater loyalty and positive word-of-mouth.
Number of Outlets reflects brand's reach and expansion, indicating growth and market penetration within Cafe & Restaurants industry.
Santo has 1 outlet in Apulia. This limited presence suggests a focused strategy, potentially prioritizing quality over quantity, or a more localized market approach.
Understanding competitors reveals market landscape, enabling strategic positioning and differentiation for Santo.
Santo's customers also visit McDonald's (11.11%), Qui si gode (11.11%), La Tana Dell'Artista (5.56%), Wimm Cafè (5.56%), and Mokambo Gelateria (5.56%). This indicates Santo shares customers with both fast-food chains and local cafes, suggesting diverse consumer preferences.
Analyzing traffic workload identifies peak hours, optimizing staffing and resource allocation to improve customer experience.
Santo experiences peak traffic between 12:00 and 14:00, with a workload of 23.14%, 35.57% and 34.00% respectively, and again between 19:00 and 22:00, with workloads of 17.57%, 28.14%, 30.43% and 24.29% respectively. This suggests that Santo has a busy lunch and dinner service, requiring optimal staffing during these periods.
Consumer segments data enables Santo to customize marketing strategies based on gender and generation to maximize ROI.
Women are overrepresented (95) among Santo's customers. Santo sees high affinity among Gen X (143) customers, while affinity among Gen Y (71) customers is somewhat lower. Marketing efforts could prioritize these insights.