Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Puro.Açaí is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Puro.Aça�� performance in the Brazil and how they change over time
See what factors influence Puro.Aça�� performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Puro.Aça��' competitors in the Brazil
An analysis of Puro.Aça��' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Puro.Açaí holds a leading market position at the 98th percentile. This indicates a strong competitive advantage, signifying higher customer preference compared to most brands in Brazil's Cafe & Restaurants industry. Performance peers in the same percentile range include Restaurante Casarão, Tico's Burger, Wall Street | Bar e Restaurante em Praia Grande | Rodízio de mini burguer, Território Mexicano, O Patrimonio do 4 Distrito, and Restaurante Ipanema Beach.
CSAT indicates customer loyalty. A higher CSAT suggests stronger brand affinity and repeat business potential.
Puro.Açaí's overall CSAT is 70%, with a significant decrease of 18.1 percentage points year-over-year. The Northeast Region shows a CSAT of 70% with a decrease of 15.7 percentage points. This indicates a need to investigate and address potential issues affecting customer satisfaction, especially in the Northeast Region.
Average check reflects the typical spending per customer, crucial for revenue forecasting and profitability analysis.
Puro.Açaí's overall average check is 36.1 BRL, a 5.4% increase year-over-year. In the Northeast Region, the average check is 36.3 BRL with no growth. The increase indicates customers are spending slightly more per visit, which positively impacts revenue.
Outlet count reflects brand's market presence and reach. A higher number suggests greater accessibility for customers.
Puro.Açaí has 25 outlets in the Northeast Region, 3 in the Southeast Region, and 1 in the North Region. The Northeast Region dominates in outlet presence, suggesting a strong regional focus. Expansion opportunities may exist in the Southeast and North regions.
Competitive analysis identifies key rivals and customer overlaps, crucial for strategic positioning and marketing efforts.
The top competitors of Puro.Açaí, based on customer cross-visitation, are McDonald's (10.87%), Padaria Bom do Trigo Sul (8.70%), Chico do Caranguejo Praia (6.52%), Carneiro do Ordones (6.52%), and 4 Estylo's (4.35%). McDonald's shows the highest customer overlap, suggesting a need to differentiate and attract customers more effectively.
Traffic workload identifies peak hours, enabling optimal staffing and resource allocation for enhanced customer experience.
Puro.Açaí experiences peak traffic between 10:00 AM and 9:00 PM, with the highest workload around 6:00 PM (51.61%). There is minimal traffic from midnight to 9:00 AM. Resource allocation should prioritize the afternoon and evening hours to manage customer flow effectively.