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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pollos Ray is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pollos Ray performance in the Mexico and how they change over time
See what factors influence Pollos Ray performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Pollos Ray' competitors in the Mexico
An analysis of Pollos Ray' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reflects brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pollos Ray holds a leading position in the market with a 99th percentile, indicating it outperforms most competitors. Its peers include Centenario 107, Tacos Fenix (Fish & Shrimp), Terraza Gran Hotel, FRIES N'FRIES, El jardín de Azu, and Kairaku Metepec, all within the leading percentile range. This high percentile confirms significant customer preference.
Customer Satisfaction reflects loyalty and brand perception, impacting long-term growth and repeat business.
Pollos Ray's overall customer satisfaction is at 67%, a decrease of 10.8 percentage points year-over-year. In the State of Mexico, satisfaction is 59%, with a decrease of 16.3 percentage points. The CSAT Dynamic data reveals fluctuations between April and June 2025, indicating inconsistent customer experiences. Action is needed to improve customer satisfaction levels.
Average Check measures spending per customer, influencing revenue and profitability strategies.
Pollos Ray's overall average check is 144.1 MXN, a 16.4% increase year-over-year. In the State of Mexico, the average check is 138.9 MXN, with no change in growth value. The Average Check Dynamic data shows values between April and June 2025. Monitor customer spending to maximize revenue.
Outlet numbers indicate brand reach and market presence across different locations.
Pollos Ray has 20 outlets in the State of Mexico, 4 in Veracruz, and 1 in Querétaro. The State of Mexico represents the largest concentration of Pollos Ray outlets, which demonstrates its primary market. Expansion should be based on market demand.
Understanding competitors informs strategic positioning and helps capture market share.
Pollos Ray's top competitors based on customer cross-visitation include Little Caesars Pizza (9%), Domino's Pizza (7%), La Casa de Toño (7%), KFC (5%), and Bisquets Obregón (4%). The high cross-visitation with pizza chains may indicate opportunities to leverage promotions to attract customers.
Traffic Workload identifies peak hours, helping optimize staffing and service delivery.
Pollos Ray's traffic workload peaks between 11 AM and 6 PM, reaching its highest point around 4 PM. Traffic is minimal before 9 AM and after 9 PM. Optimize staffing and resources to meet peak demand during the busiest hours.