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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pollo Campero is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Pollo Campero performance in the Mexico and how they change over time
See what factors influence Pollo Campero performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Pollo Campero' competitors in the Mexico
An analysis of Pollo Campero' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's foot traffic share, showing competitive strength and customer preference in the industry.
Pollo Campero's MARKET PERFORMANCE is at the 97th percentile in Mexico's Cafe & Restaurants industry, indicating a leading position. This means the brand captures more foot traffic than 97% of its peers. Performance peers within the same percentile are Tacos de Barbacoa El Super, Yakumanka, Las Flautas de la Glorieta, Punta Corcho, Restaurant Paila, and Pescadería las Playas.
Customer satisfaction (CSAT) indicates brand perception, impacting loyalty and revenue. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Pollo Campero's overall CSAT in Mexico is 57%, a 19.3 percentage point decrease year-over-year. In Chiapas, CSAT is also 57% with a similar decrease. The dynamic CSAT data shows a consistent level around 76.92% from April to June 2025, suggesting satisfaction levels were higher in the past, and efforts might be needed to improve it.
Average check reveals customer spending habits and menu pricing effectiveness. It impacts revenue and profitability, reflecting purchasing power and perceived value.
Pollo Campero's overall average check in Mexico is 178.6 MXN, a 25.4% decrease year-over-year. In Chiapas, the average check is 183.3 MXN. Dynamic data shows fluctuations, from 168.18 MXN in April to 196.15 MXN in May and June 2025. This suggests a potential need to analyze pricing strategies and customer spending behavior.
Outlet count signifies brand reach and market penetration. It impacts revenue potential and brand visibility, reflecting expansion strategy effectiveness.
Pollo Campero has 5 outlets in Chiapas and 1 in Puebla. This indicates a concentrated presence in Chiapas, while Puebla has a smaller footprint. Further expansion strategies and location analysis could optimize market coverage.
Competitor analysis informs strategic positioning and identifies competitive threats. Understanding cross-visitation patterns can reveal shared customer base and opportunities.
The top competitors for Pollo Campero based on cross-visitation are Little Caesars Pizza (12.90%), El Rincón Oaxaqueño (6.45%), Toks (6.45%), Restaurante Los Jarrones (6.45%), and El Mito-T restaurant (6.45%). This suggests that Pollo Campero customers also frequent these establishments, revealing potential areas for competitive differentiation and marketing strategies.
Traffic workload distribution indicates peak operational times. Understanding these patterns enables efficient staffing, resource allocation, and service optimization.
Pollo Campero's peak traffic workload occurs between 9 AM and 5 PM, with the highest activity around 2 PM (77.39%-78%). Minimal traffic is observed between 10 PM and 7 AM. This data supports optimizing staffing levels and promotional activities to match peak and off-peak hours.