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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Plaza Premium Lounge is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Plaza Premium Lounge performance in the Australia and how they change over time
See what factors influence Plaza Premium Lounge performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Plaza Premium Lounge' competitors in the Australia
An analysis of Plaza Premium Lounge' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Plaza Premium Lounge's market performance is at the 96th percentile in the Cafe & Restaurants industry in Australia, indicating a leading position. This shows high customer preference and strong performance relative to peers like Ochre Restaurant, New York Deli Brunswick, Merrifield Kebab House, Bib and Tucker, Christies Beach Hotel, and Flower Child Cafe, who share a similar position.
Customer Satisfaction (CSAT) reflects customer sentiment, guiding service improvements and loyalty programs to boost retention and attract new customers.
Plaza Premium Lounge's overall CSAT is 81%, a decrease of 10.7 percentage points year-over-year. CSAT in New South Wales mirrors this overall level. The monthly CSAT trend shows a decline from 88.89% in April 2025 to 70.83% by June 2025, indicating a need for service improvement focus.
Average check is a key revenue indicator, showing spending per customer and informing pricing/menu strategies to optimize sales and profitability.
The average check for Plaza Premium Lounge is 45.7 AUD, reflecting a year-over-year decrease of 18.4%. New South Wales mirrors this. The monthly average check has hovered consistently around 41.76 AUD between April and June 2025, indicating a need to explore upselling or pricing strategies.
Outlet count indicates brand reach and expansion, affecting market share and revenue potential in different geographic regions.
Plaza Premium Lounge has 1 outlet in New South Wales, Australia, which shows their current operational scale and geographic focus.
Competitor analysis helps identify key players and customer preferences, informing differentiation strategies and competitive positioning in the market.
Plaza Premium Lounge's top competitors, based on customer cross-visitation, are McDonald's (20%) followed by Bhoj Restaurant, Marinades Indian Restaurant Cairns, Aroma Restaurant - The Premium Pakistani Cuisine, and Bill & Toni's (10% each). This shows potential customer overlap and alternative dining choices.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for enhanced customer service and operational efficiency.
Traffic workload for Plaza Premium Lounge is concentrated between 5 AM and 9 PM, with peak traffic around 7 AM (49.71%). Traffic is negligible during late night and early morning hours (10 PM - 4 AM), highlighting the need for resource management to match demand.
Understanding consumer segments allows for tailored marketing, product development, and service offerings that resonate with different demographic groups.
Women are overrepresented (75% affinity index) compared to the average. Men are also overrepresented (119% affinity index) compared to the average. Gen X is overrepresented (85% affinity index) compared to the average, while Gen Y also demonstrate high affinity (139% affinity index).