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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Pizza is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pizza Pizza performance in the Italy and how they change over time
See what factors influence Pizza Pizza performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Pizza' competitors in the Italy
An analysis of Pizza Pizza' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength and customer preference in a competitive industry, crucial for strategic decision-making.
Pizza Pizza is a leading brand, securing its position in the top 1% within Italy's Cafe & Restaurants sector. This high percentile demonstrates strong market share and popularity. Its peers including Cod da Saretta, Merluzzo fritto, Del Cambio, Meat Vittorio, La Figlia del Presidente, Cavò Bistrot and Fresh Ramen.
Customer satisfaction is critical as it reflects brand loyalty, influences repeat business, and drives positive word-of-mouth referrals.
Pizza Pizza's overall customer satisfaction is high at 91%, though slightly decreased by 1 percentage point year-over-year. Trentino – Alto Adige/Südtirol shows the highest CSAT (100%), while Liguria is the lowest (85%). Customer satisfaction has fluctuated slightly over the past few months, ranging from 89.66% to 91.84%.
Average check indicates customer spending per visit, crucial for revenue forecasting and understanding customer purchasing behavior.
The overall average check for Pizza Pizza is 9.8 EUR, which is up 7.2% year-over-year. Emilia-Romagna has the highest average check value at 9.7 EUR. Average check varied slightly from 9.74 EUR to 11.09 EUR over the observed period.
Outlet count reflects brand reach and market penetration, indicating expansion efforts and potential revenue streams.
Pizza Pizza has a varied distribution of outlets across Italy. Veneto has the highest number of outlets with 5. Campania and Emilia-Romagna each have 4 outlets. The remaining regions have fewer than 4 outlets.
Competitor analysis helps identify market rivals and understand customer preferences, informing competitive strategies and positioning.
McDonald's is the top competitor for Pizza Pizza, with a cross-visitation rate of 5.56%. Other key competitors include Autogrill (4.17%), Bistró delle Barche, L'Antica Pizzeria da Michele and Baci & Pasta (each at 2.78%).
Understanding peak traffic times enables optimized staffing, inventory management, and promotional strategies for better service.
Traffic workload for Pizza Pizza peaks between 18:00 (6 PM) and 20:00 (8 PM), reaching 51.7%. The lowest traffic workload occurs between midnight and 8:00 AM. There's also increased traffic from 11:00 to 14:00.
Consumer segment analysis informs targeted marketing, tailoring messaging to specific demographics and maximizing engagement and ROI.
Women represent a significant portion (82%) of Pizza Pizza's consumers. Additionally, Gen Y are overrepresented (127%), while Gen X are underrepresented (43%) compared to the average consumer base.