Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Mia is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence Pizza Mia performance in the Cyprus and how they change over time
See what factors influence Pizza Mia performance in the Cyprus and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Mia' competitors in the Cyprus
An analysis of Pizza Mia' competitors in the Cyprus
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Mia's market performance is at the 92nd percentile, which means it's a leading brand in Cyprus's Cafe & Restaurants industry. This indicates strong customer preference and a significant share of the market. Its performance peers are Duomo Ristorante Italiano, Leila, Bacchus Restaurant Cafe, Guido & The Goose, Roof Burger Bar, and Flintstones.
Customer satisfaction is crucial as it reflects customer loyalty and directly impacts brand reputation and long-term business success.
Pizza Mia's overall customer satisfaction is 70%, which is a decrease of 9.3 percentage points compared to the previous year. While the satisfaction in Cyprus is slightly higher at 72%, it still shows a decrease of 7.9 percentage points. The trend indicates a potential issue that needs attention to improve customer experience.
Tracking the number of outlets indicates brand reach and expansion efforts, reflecting investment in growth and market presence.
Pizza Mia has 4 outlets in Cyprus. This indicates the current scale of the business within the region, showing its market coverage and potential accessibility for customers.
Identifying key competitors helps to understand the competitive landscape and refine strategies for differentiation and market share growth.
Pizza Mia's top competitors, based on customer cross-visitation, are Starbucks (13.64%), McDonald's (13.64%), Caffè Nero (9.09%), Thymari (9.09%), and Kawacom's Ipanema Espresso (9.09%). This highlights the alternative choices customers consider.
Analyzing traffic workload helps optimize staffing and resource allocation during peak hours, enhancing operational efficiency and customer experience.
Pizza Mia's traffic workload analysis reveals that peak hours are between 12:00 and 22:00, with the highest traffic at 15:00-16:00. There is minimal traffic between 0:00 and 11:00, this data helps optimize staffing.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies to enhance customer engagement.
Pizza Mia's consumer base shows a higher affinity index for Men (129%), over women (53%). Among generations, Gen Z has the highest affinity (180%), while Gen X is under-indexed (79%). These insights are about preferences, not absolute percentages of users.