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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza King is in the top 9% of brands
Sample of brands in the same percentile
See what factors influence Pizza King performance in the Italy and how they change over time
See what factors influence Pizza King performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza King' competitors in the Italy
An analysis of Pizza King' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand’s share of foot traffic, showing competitive strength and customer preference in the industry.
Pizza King, with a Market Performance percentile of 91, is a leading brand. This indicates strong competitive positioning and high customer preference. Performance Peers within the same percentile include L'officina della pizza, Gelateria La Gradisca, Pupuseria Costa Azul, La Locanda Di Zio Rocco, Sale E Pepe Di La Vite Daniela, and Rey Oasi.
Number of Outlets indicates brand reach and market penetration, showing geographic presence and expansion strategy.
Pizza King has 3 outlets in Lazio, 2 in Lombardy, and 1 in Veneto. Lazio has the highest concentration of Pizza King outlets, indicating a strong presence in that region, while Veneto has the least. Further expansion may focus on these areas.
Competitor analysis helps identify key rivals and understand customer preferences to refine competitive strategies.
Customers of Pizza King also visit La Piadineria, McDonald's, Agerolese Ristorante Pizzeria, Autogrill, and Pizzeria Ristorante Da Ciro, each with an 11.11% cross-visitation rate. These brands are key competitors, indicating shared customer base.
Traffic Workload reveals peak hours, essential for resource allocation and staffing to optimize service efficiency.
Pizza King experiences peak traffic between 17:00 (5 PM) and 21:00 (9 PM), with the highest workload around 19:00 (7 PM) and 20:00 (8 PM). This data can inform staffing schedules to meet customer demand during these peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Pizza King's customer base shows a high affinity among women (87%), while men show 110%. Gen X are at 48%, Gen Y at 142%, and Gen Z at 237%. The brand is most popular among Gen Z and Gen Y, suggesting effective marketing toward younger demographics, but may be missing older ones.