Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Hut is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Pizza Hut performance in the Kenya and how they change over time
See what factors influence Pizza Hut performance in the Kenya and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Hut' competitors in the Kenya
An analysis of Pizza Hut' competitors in the Kenya
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows the brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut in Kenya holds a 98th percentile market performance, classifying it as a leading brand. This signifies a strong market presence, indicating high customer preference relative to competitors like Shamba Cafe & Shop, Oyster Bay, Ashaki Grill, Hooyos Kitchen & Poetry, Cedars, and QUIVER KILIMANI, which share a similar market position.
Competitor analysis identifies key rivals and their customer overlap, enabling strategic positioning and targeted marketing to gain a competitive edge.
Pizza Hut's top competitors in Kenya, based on customer cross-visitation, include KFC (35.29%), Chop It Express Gigiri (29.41%), Gojo Ethiopian Dishes (17.65%), Gachie Meaty Meats (5.88%), and Let's Eat Indian (5.88%). This reveals key brands competing for the same customer base, highlighting opportunities for differentiation and targeted marketing.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize service and maximize revenue potential.
Pizza Hut in Kenya experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 5:00 PM to 6:00 PM. Minimal to no workload is seen between 11:00 PM and 9:00 AM. This informs staffing and resource allocation strategies to meet customer demand during peak hours.
Analyzing consumer segments by gender and generation informs targeted marketing, positioning strategies, and product development, enhancing relevance and engagement.
Pizza Hut's consumer base in Kenya shows varying affinity indices. Women (52%) have an affinity index of -47.63, while men (120%) have an affinity index of 19.81. Gen X (153%) show affinity index of 53.38 while Gen Y (95%) has an affinity index of -5.02, potentially indicating difference in brand preferences.