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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza House is in the top 13% of brands
Sample of brands in the same percentile
See what factors influence Pizza House performance in the Italy and how they change over time
See what factors influence Pizza House performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza House' competitors in the Italy
An analysis of Pizza House' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals the brand's competitive strength and customer preference within its industry.
Pizza House's market performance is at the 87th percentile, indicating average to above-average market standing. This position means Pizza House performs better than 87% of brands in the Cafe & Restaurants industry. Performance peers within the same percentile include: Piazzetta Torricella, ID Concept Store, Re Sweet and Cold, Nilug, La Perla ristorante pizzeria, and Ristorante Tonga Village.
Customer satisfaction indicates brand loyalty and service quality, influencing customer retention and positive word-of-mouth.
Pizza House shows a customer satisfaction of 72%, an 18.1 percentage point increase year-over-year. This suggests significant improvement in customer perception and loyalty. In Lazio, customer satisfaction is also at 72%, with a growth of 19.5 percentage points. The CSAT remained constant at 61.54% between April and June 2025.
Outlet numbers indicate brand reach and market presence, crucial for accessibility and overall revenue generation.
Pizza House has 2 outlets in Lazio and 2 outlets in Sicily. This indicates a focused market presence in these states. The equal distribution suggests a balanced expansion or established presence across both regions.
Identifying competitors reveals market dynamics and competitive pressures, guiding strategic positioning and differentiation efforts.
The top competitors for Pizza House, based on customer cross-visitation, are: Doppio Malto, Never Land, and Burger King, each with a 16.67% cross-visitation rate. Apud Jatum - San Cipirello and Caffetteria Harry's have 8.33%. Understanding these visitation patterns can inform strategies to attract customers from competing brands.
Analyzing traffic workload helps optimize staffing and resource allocation, ensuring efficient service during peak hours.
Traffic workload for Pizza House peaks between 19:00 and 21:00, reaching 41.07% to 43.64% of daily traffic. The lowest traffic is between 0:00 and 7:00. This information can be used to optimize staffing levels and resource allocation to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, optimizing strategies to engage different demographic groups effectively.
Women constitute 58% and Men 132% of Pizza House's consumers, indicating a high affinity among both genders. Gen Y consumers are overrepresented (affinity index 212), showing a strong connection with this demographic. These affinity indexes do not represent a percentage of users.