Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pho Bay is in the top 16% of brands
Sample of brands in the same percentile
See what factors influence Pho Bay performance in the South Korea and how they change over time
See what factors influence Pho Bay performance in the South Korea and how they change over time
Available by subscription
Available by subscription
An analysis of Pho Bay' competitors in the South Korea
An analysis of Pho Bay' competitors in the South Korea
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference.
Pho Bay ranks in the top 16% with a percentile of 84, positioning it as an average/above average performer in South Korea's Cafe & Restaurants industry. This indicates a solid market presence relative to competitors like 만복회해산물 뱅뱅사거리점, Turtle Rock, 어양, 맛고을순대국, 통나무집, and Chaghanjib, which share the same percentile range.
Outlet count shows brand's reach and presence, vital for market share and accessibility to consumers.
Pho Bay has 8 outlets in Gyeonggi and 2 in Jeju, indicating a stronger presence in Gyeonggi. This distribution shows concentration in Gyeonggi with room for expansion in Jeju.
Competitor analysis helps understand customer choices and market dynamics, informing strategic positioning.
Pho Bay's customers also visit 화로구이, Starbucks, 둔내막국수, 인쌩맥주 용인성복역점, and 다츠도츠, each with a 33.33% cross-visitation rate. These are direct competitors, indicating shared customer preference and potential for targeted marketing.
Understanding peak hours optimizes staffing and resource allocation, improving service and customer experience.
Pho Bay experiences peak traffic between 11 AM and 7 PM, with the highest workload around 12 PM and 1 PM at 47.60% and 47.04%, respectively. Traffic is minimal during early morning and late-night hours.
Consumer segment insights allow for personalized marketing, enhancing engagement and brand affinity.
Men are overrepresented among Pho Bay's consumers, with an affinity index of 160.00. Gen Y are also overrepresented, with an affinity index of 193.00. This suggests high affinity and relevance among these segments.