Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
P.F. Chang's is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence P.F. Chang's performance in the Pakistan and how they change over time
See what factors influence P.F. Chang's performance in the Pakistan and how they change over time
Available by subscription
Available by subscription
An analysis of P.F. Chang's' competitors in the Pakistan
An analysis of P.F. Chang's' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
P.F. Chang's holds a leading market performance in Pakistan's Cafe & Restaurants industry with a percentile of 98. This indicates a strong market presence compared to peers like Burger Boss, Purana Shinwari Restaurant, Javed Nihari, Bakeo, Royal Ice & Spice رائل آئس اینڈ اسپائس, and Kabul Restaurant, all positioned around the same percentile.
Customer satisfaction is crucial for loyalty, retention, and positive word-of-mouth, directly impacting revenue.
Overall customer satisfaction for P.F. Chang's in Pakistan is at 74%, showing a slight decrease of 1.5 percentage points year-over-year. In Punjab, the CSAT is also 74%, decreasing by 1.3pp. Fluctuations in CSAT over the months (April-June 2025) indicate varying customer experiences requiring investigation.
Average check reflects customer spending per visit, vital for revenue and profitability analysis.
The average check for P.F. Chang's in Pakistan is 4.1K PKR, reflecting a 2.8% increase year-over-year, indicating customers are spending slightly more per visit. In Punjab, the average check is also 4.1K PKR with no change. The average check values varied during the analyzed months (April-June 2025).
Outlet count signifies brand reach and market penetration, affecting accessibility and revenue potential.
P.F. Chang's has a limited number of outlets across Pakistan with one each in Sindh, Punjab, and Islamabad Capital Territory. This indicates a focused but limited market presence, suggesting potential for expansion.
Identifying key competitors allows strategic benchmarking and helps in understanding market dynamics.
P.F. Chang's customers in Pakistan also frequent El Momento, KFC, and Coco Cubano Gulberg (all with a cross-visitation of 8.47%), as well as The Lost Tribe Rooftop and Café Aylanto (both with a cross-visitation of 6.78%). These brands represent P.F. Chang's primary competitors for the analyzed period.
Understanding traffic patterns enables efficient staffing, inventory, and targeted promotions.
Traffic workload for P.F. Chang's in Pakistan peaks between 18:00 (6:00 PM) and 22:00 (10:00 PM), reaching its highest point at 21:00 (9:00 PM). This indicates evening hours are the busiest, while activity is minimal before noon.
Consumer segment analysis enables targeted marketing and tailored offerings to maximize engagement.
Women are overrepresented among P.F. Chang's consumers in Pakistan, with an affinity index of 123, whereas men are slightly underrepresented, with an affinity index of 96. Gen Z is significantly overrepresented, with an affinity index of 1602, pointing to a very high affinity.