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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
PAUL is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence PAUL performance in the Egypt and how they change over time
See what factors influence PAUL performance in the Egypt and how they change over time
Available by subscription
Available by subscription
An analysis of PAUL' competitors in the Egypt
An analysis of PAUL' competitors in the Egypt
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PAUL, with a Market Performance of 99, is a leading brand, indicating a strong market presence. Its peers including Just smash, Fanshy, Neama, 30 North, Bosporus City Centre Almaza, and Bahary Restaurant share a similar top-tier market standing.
Customer Satisfaction reflects customer loyalty and service quality, influencing brand perception and repeat business. It highlights what customers think of the brand.
PAUL's overall Customer Satisfaction is 68%, with a slight decrease of 0.6 percentage points year-over-year. Giza shows higher satisfaction (76%) with significant growth, while Cairo shows a decline (62%). Focus on understanding and addressing the satisfaction dip in Cairo is necessary.
Average Check indicates customer spending per visit and pricing power. It is crucial for revenue management and understanding customer purchase behavior.
PAUL's overall Average Check is 528 EGP, a 2.7% increase year-over-year. Giza has a higher average check of 682.9 EGP, while Cairo's average check is 471.9 EGP. Further investigation into the lack of growth type for both cities is needed.
Number of Outlets reflects brand reach and market presence, indicating expansion strategy and accessibility for customers in different regions.
PAUL has 4 outlets in Cairo and 3 in Giza. This indicates a stronger presence in Cairo compared to Giza within Egypt. No growth data is provided, so trends cannot be analyzed.
Understanding competitors reveals market dynamics and competitive threats, informing strategies for differentiation and customer acquisition.
PAUL's top competitors based on cross-visitation are Starbucks (6.70%), McDonald's (5.26%), حجوجة (4.31%), McDonald's (3.83%), and مطعم (3.35%). This indicates customer overlap, necessitating competitive analysis and targeted marketing strategies.
Traffic Workload identifies peak hours and operational efficiency. It helps optimize staffing and resource allocation based on customer traffic patterns.
PAUL experiences peak traffic between 18:00 and 20:00, with the highest workload at 64.57%. There is no traffic between 0:00 and 7:00. Focus resources during peak hours to maximize customer experience and sales.
Consumer segments help customize marketing, tailoring offers to specific groups and improve engagement by understanding affinity.
PAUL shows high affinity with Women (118 index) and Gen Y (118 index), as well as Gen Z (129 index). Men (94 index) are underrepresented. This shows the brand performs well in attracting women and younger customers.