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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Okonomiyaki Honpo is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Okonomiyaki Honpo performance in the Japan and how they change over time
See what factors influence Okonomiyaki Honpo performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Okonomiyaki Honpo' competitors in the Japan
An analysis of Okonomiyaki Honpo' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Okonomiyaki Honpo's Market Performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry in Japan. This suggests a strong market presence compared to its peers. Performance peers in a similar range include うまいやばいラーメンショップ八峯, 焼肉 ホルモン やまと 高松店, 九十九 東岡崎店, Latte Pocket, ROAR, and 韓国大衆酒場 ラッキーソウル.
Customer Satisfaction is crucial as it directly impacts brand loyalty, repeat business, and overall revenue growth.
Okonomiyaki Honpo's overall customer satisfaction (CSAT) is 68%, up by 1.7 percentage points year-over-year. Kanagawa Prefecture shows the highest CSAT at 76%, while Aichi Prefecture has the lowest at 50%. The trend from April to June 2025 shows fluctuating CSAT scores, peaking in May.
Average Check reveals customer spending habits, reflecting menu pricing, customer affluence, and promotional effectiveness.
The overall average check for Okonomiyaki Honpo is 2.4K JPY, a decrease of 7.6% year-over-year. Chiba Prefecture has the highest average check at 2.5K JPY. The average check fluctuated between April and June 2025, peaking in June.
Outlet count indicates brand reach and expansion strategy, influencing market penetration and revenue potential.
Okonomiyaki Honpo has the most outlets in Aichi Prefecture (3), followed by Miyagi, Shizuoka, and Kanagawa Prefectures (2 each). Gifu, Chiba, Miyazaki, and Kagoshima Prefectures each have 1 outlet. This distribution shows a concentration of outlets in specific regions.
Understanding competitors helps refine strategies, identify market gaps, and enhance competitive advantage.
The top competitors for Okonomiyaki Honpo, based on cross-visitation, are 店 and McDonald's (both at 10.64%), followed by Marugen Ramen (6.38%), and Kappa Sushi and Sukiya (both at 5.32%). These brands are frequently visited by Okonomiyaki Honpo's customers.
Traffic workload analysis allows businesses to optimize staffing, manage resources, and improve customer experience during peak hours.
Okonomiyaki Honpo experiences peak traffic between 18:00 and 20:00, with the highest workload at 19:00 (62.02). Traffic is minimal between 0:00 and 10:00. These patterns help optimize staffing and resource allocation.
Analyzing consumer segments enables targeted marketing, product development, and personalized customer experiences.
Women (141 affinity index) and Gen Y (142 affinity index) show a high affinity for Okonomiyaki Honpo. Men are underrepresented, with an affinity index of 76. Gen X are slightly above average (101). This suggests targeted marketing opportunities for different demographic groups.