Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Noraya is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Noraya performance in the Japan and how they change over time
See what factors influence Noraya performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Noraya' competitors in the Japan
An analysis of Noraya' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Noraya, with a market performance of 98 in Japan's Cafe & Restaurants industry, is a leading brand, placing it in the top 2%. This indicates a strong market presence compared to peers like Yokomachi Terrace, ZIRAEL Vegan Restaurant, Fuglen, Sumiyaki, 天下の焼肉 大将軍 京都駅前店, and Kimikura, which share a similar high-performance tier.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, driving loyalty and positive word-of-mouth, crucial for sustainable growth.
Noraya's overall CSAT is 82%, a 0.9pp increase year-over-year, suggesting improved customer experience. However, CSAT varies by location; Hyogo Prefecture shows 83% CSAT with a -10.6pp decrease, and Osaka Prefecture 79% with a -2.6pp decrease, pinpointing areas needing attention. CSAT fluctuated between 68.42% and 85.29% from April to June 2025.
Outlet count reflects brand reach and market penetration, indicating expansion success and accessibility to customers across different regions.
Noraya has 10 outlets, with 6 in Osaka Prefecture, indicating a strong regional focus. Wakayama Prefecture has 2, while Kyoto and Hyogo Prefectures each have 1. This distribution highlights key markets and potential areas for further expansion or consolidation.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts to gain market share.
Noraya's top competitors based on cross-visitation are McDonald's (10.35%), Starbucks, and Komeda's Coffee (both 8.62%). Gyoza no Ohsho (6.90%) and Marugame Seimen (5.17%) also attract Noraya's customers. This suggests a competitive landscape where convenience and established brands pose a significant challenge.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and revenue generation.
Noraya experiences peak traffic between 12:00 and 13:00, with 67.38% and 63.27% workload, respectively. Traffic starts building at 11:00 (49.37%) and decreases after 14:00. Minimal activity occurs between 15:00 and 21:00, with a second, smaller peak between 17:00 and 20:00, suggesting a need for tailored staffing during lunch hours.
Understanding consumer segments helps tailor marketing and product offerings to specific demographics, increasing engagement and brand affinity.
Noraya's customer base shows high affinity among women (98 index) and men (101 index). Gen X (173 index) is overrepresented, while Gen Y (54 index) is underrepresented. Gen Z (103 index) shows average engagement, indicating targeted strategies might be more effective with Gen X and Gen Y to balance customer mix.