Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mimo's is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Mimo's performance in the Colombia and how they change over time
See what factors influence Mimo's performance in the Colombia and how they change over time
Available by subscription
Available by subscription
An analysis of Mimo's' competitors in the Colombia
An analysis of Mimo's' competitors in the Colombia
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference, indicating brand's share of foot traffic within the industry.
Mimo's holds a leading market performance percentile of 97 in Colombia's Cafe & Restaurants industry, placing it in the top 3% of brands. This high percentile suggests strong customer preference and a significant competitive advantage compared to peers like Panaderia La Dannesa, Restaurante Gata, El Libanés, Restaurante Cassarola, La Esquina de la Empanada and La Giulietta, all positioned within the same percentile range.
Customer satisfaction (CSAT) is crucial for gauging loyalty and identifying areas for service improvement to boost repeat business.
Mimo's customer satisfaction in Colombia is at 21%, a decrease of 19 percentage points year-over-year. This decline indicates a potential issue with customer experiences that requires attention. CSAT varies by region, with 'RAP (Especial) Central' at 29% and 'RAP del Agua y la Montaña' at 17%.
Outlet count signifies brand reach, influencing market presence and accessibility for customers in different regions.
Mimo's has a significant presence in Colombia, with 46 outlets in 'RAP del Agua y la Montaña' and 35 in 'RAP (Especial) Central'. This distribution highlights key regions for the brand. The 'RAP Pacífico' region has 14 outlets, while 'RAP Caribe' has 7. The remaining regions have less than 5 outlets each.
Identifying top competitors helps a brand understand its competitive landscape and refine strategies to gain market share.
Mimo's top competitors based on cross-visitation include Frisby (11.76%), pepperonidomi (5.88%), BBC (5.88%), Palo Seco Café Bar (5.88%), and La Cazuela de La 24 (5.88%). This data suggests that customers who visit Mimo's also frequent these brands, indicating they are key competitors for customer attention.
Traffic workload analysis reveals peak hours, allowing for optimized staffing and resource allocation to meet customer demand.
Mimo's traffic workload peaks between 11 AM and 6 PM, with the highest traffic around 3 PM (56.90%). Traffic is minimal between midnight and 7 AM. This data informs staffing and resource allocation strategies to effectively manage customer flow during peak times.