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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mikel Coffee is in the top 15% of brands
Sample of brands in the same percentile
See what factors influence Mikel Coffee performance in the Germany and how they change over time
See what factors influence Mikel Coffee performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Mikel Coffee' competitors in the Germany
An analysis of Mikel Coffee' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mikel Coffee's market performance in Germany is at the 85th percentile, indicating an average/above average market position within the Cafe & Restaurants industry. This means Mikel Coffee outperforms 85% of its peers. Peers within the same percentile are Mayer's Restaurant & Cafe, Rheingenuss Ginsheim, Café Konditorei Kurz, Madame Tâm, El Boyero, and Gasthaus Obermühle.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, impacting loyalty and repurchase rates.
Mikel Coffee's overall customer satisfaction is at 86%, a decrease of 3.6 percentage points year-over-year. In Baden-Württemberg, the CSAT is also 86%, with a similar decrease of 3.6 percentage points. This indicates a potential need to investigate and address factors affecting customer satisfaction to maintain loyalty.
Number of outlets indicates brand's reach and presence in the market, reflecting expansion and market coverage.
Mikel Coffee has 1 outlet in Baden-Württemberg. This shows a limited but existing physical presence in that region. There are no details about outlets in other states in Germany.
Identifying top competitors reveals direct market rivals, informing competitive strategies and differentiation efforts.
The top competitors for Mikel Coffee, based on customer cross-visitation, are Harman Bäckerei (15.38%), 360 Three Sixty Gyros and More (7.69%), Food Court (7.69%), Tank & Rast (7.69%), and Poseidon (7.69%). This shows a mix of bakery and restaurant chains attracting similar customers.
Analyzing traffic workload by hours helps optimize staffing and resource allocation to match customer demand.
Mikel Coffee experiences peak traffic between 12:00-18:00, with the highest workload at 13:00 (67.14). Traffic begins to increase at 6:00, peaks in the afternoon, and declines significantly after 21:00. This data can inform staffing and operational decisions.
Analyzing consumer segments informs targeted marketing and positioning strategies by understanding customer demographics and preferences.
Mikel Coffee's customer base shows high affinity for women (index 152) and Gen X (index 115). This suggests that marketing efforts should focus on women and Gen X, as those segments are overrepresented. Men segment affinity is 72, and Gen Y is 91 showing under-indexed.