Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions

Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Matsuya is right in the middle
Sample of brands in the same percentile
See what factors influence Matsuya performance in the United States and how they change over time
See what factors influence Matsuya performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Matsuya' competitors in the United States
An analysis of Matsuya' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's foot traffic share, reflecting its competitive strength and customer preference in the Cafe & Restaurants industry.
Matsuya's market performance is at the 48th percentile, indicating a below average/lagging position in the United States. This suggests that Matsuya captures less foot traffic compared to many competitors. Performance peers include Pizza Girl, The Coffee Box, Casa Real Restaurant & Bar, Prince Pizza 2LLC, Vero’s Taco Shop, and Tacos La Madrina.
Outlet count indicates brand reach and market presence, affecting accessibility and overall market share within the Cafe & Restaurants sector.
Matsuya has 1 outlet in New Jersey. This limited presence suggests a focused strategy in this state. Further expansion could increase brand visibility and market penetration. There is no historical data available.
Competitor analysis helps identify key rivals and understand customer preferences, informing strategic decisions to gain a competitive advantage.
Matsuya's customers also visit Polish Bites at Indian Rocks, Domino's Pizza, Manna's, Biagio’s Ristorante, and Chipotle Mexican Grill. Each has a cross-visitation rate of 33.33%. This suggests these brands compete for the same customer base.
Traffic workload analysis identifies peak hours, enabling efficient staffing, resource allocation, and targeted marketing to optimize customer service.
Matsuya experiences peak traffic workload between 16:00 and 20:00, with the highest activity at 18:00 (41.14%). Minimal traffic occurs from 0:00 to 13:00. Strategic staffing and promotions during peak hours could enhance customer satisfaction.
Understanding consumer segments allows tailored marketing, product development, and positioning strategies, improving engagement and maximizing ROI.
Women (155%) are overrepresented among Matsuya's consumers, while Men (53%) are underrepresented. Gen Y consumers are indexed at 100%. This suggests a high affinity with women, and an opportunity to engage more with male consumers.