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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Makaroni Ngehe is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Makaroni Ngehe performance in the Indonesia and how they change over time
See what factors influence Makaroni Ngehe performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
An analysis of Makaroni Ngehe' competitors in the Indonesia
An analysis of Makaroni Ngehe' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Makaroni Ngehe holds a leading market position in Indonesia's Cafe & Restaurants industry with a 99th percentile. This indicates the brand captures a significant share of customer traffic compared to its peers. Performance peers in the same percentile range include CORK&SCREW Pacific Place, RM. Mbok Gembil, Ramen House Korelasi Garut, Mie Gacoan Tasikmalaya 1 - Siliwangi, Roji Ramen Bintaro, and Ocean Garden Joglo.
Customer satisfaction is crucial as it reflects loyalty and drives repeat business and positive word-of-mouth, impacting revenue.
Makaroni Ngehe's overall customer satisfaction (CSAT) is 67%, with a 5.6 percentage point increase year-over-year. In Java, the CSAT also stands at 67%, with a similar growth of 5.6 percentage points. This shows an improvement in customer happiness over the past year.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization.
Makaroni Ngehe's overall average check is 21.2K IDR, a decrease of 8.1% year-over-year. Java also reflects an average check of 21.2K IDR. The decline suggests that while customers are satisfied, they are spending slightly less per visit.
Outlet count indicates brand reach and growth; more outlets often correlate with higher market penetration.
Makaroni Ngehe has 44 outlets in Java, 1 in Western New Guinea, and 1 in Sumatra. The distribution of outlets shows a strong presence in Java, with limited presence in other regions.
Identifying competitors helps understand the competitive landscape and refine strategies for market share.
Makaroni Ngehe's top competitors, based on cross-visitation, are Mie Gacoan - Setiabudi (6.97%), KFC (6.36%), Pizza Hut (5.45%), Solaria (4.85%), and Kopi Kenangan (4.55%). This indicates overlap in customer preferences.
Traffic workload analysis pinpoints peak hours, aiding in staffing and resource allocation.
Makaroni Ngehe's traffic workload peaks between 17:00 and 20:00, reaching its highest point around 19:00 (78.05%). Traffic is minimal during night, increasing gradually from 7:00. These times are critical for staffing and promotional efforts.
Understanding consumer segments allows for targeted marketing, improving engagement and ROI.
Women demonstrate high affinity (85%) for Makaroni Ngehe, while Men are under-indexed (113%). Gen X are high affinity (121%), Gen Y have about average affinity (102%), and Gen Z shows less affinity (91%). Tailoring the product to those preferences could boost revenue.