Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Maja Morena is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Maja Morena performance in the Argentina and how they change over time
See what factors influence Maja Morena performance in the Argentina and how they change over time
Available by subscription
Available by subscription
An analysis of Maja Morena' competitors in the Argentina
An analysis of Maja Morena' competitors in the Argentina
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference, showing brand's share of foot traffic in the industry.
Maja Morena's market performance is in the top 2% in the Cafe & Restaurants industry in Argentina, making it a leading brand. This high percentile shows strong competitive positioning. Performance peers in the same percentile range include Jackson Café, Persicco Teatros con Café Juan Valdez, La Cabrera City Bell, El León, Pepe Di Roma, and La Farola de Cabildo.
Customer satisfaction (CSAT) shows brand perception. Tracking CSAT helps improve service quality and boost customer loyalty.
Maja Morena's overall CSAT is 86%, reflecting generally positive customer experiences. However, there's a 6.3 percentage point decrease year-over-year, indicating a need to investigate potential service or product issues. In Córdoba Province, the CSAT mirrors the overall value at 86% with a corresponding decrease.
Number of outlets indicates brand reach and market penetration, showing the scale of operations.
Maja Morena has 17 outlets in Córdoba Province. This indicates a moderate presence within the region, providing a solid base for serving customers.
Competitor analysis identifies key rivals and their overlap in customer base, informing competitive strategies.
Maja Morena's top competitors include Pizzería Güerrín, Betos, and SantaCalma, each with a cross-visitation rate of 5%. Actitud Prado and Parador "El condor" have a cross-visitation rate of 2.5%. This indicates shared customer interest and the need for Maja Morena to differentiate effectively.
Traffic workload by hour reveals peak and off-peak times, enabling optimized staffing and marketing.
Maja Morena experiences peak traffic between 19:00 and 22:00, with the highest workload at 21:00 (56.56%). Low traffic occurs between 01:00 and 06:00. Staffing and promotions should align with these traffic patterns.
Consumer segment analysis informs targeted marketing by understanding gender and generational affinities.
Maja Morena's consumer base shows a stronger affinity towards women (index 122) compared to men (index 78). Gen Z demonstrates very high affinity (index 989) for Maja Morena. Tailoring marketing and offerings to Gen Z and female preferences may increase engagement.