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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
la Madeleine is in the top 6% of brands
Sample of brands in the same percentile
See what factors influence la Madeleine performance in the France and how they change over time
See what factors influence la Madeleine performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of la Madeleine' competitors in the France
An analysis of la Madeleine' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
la Madeleine's market performance is at the 94th percentile in France's Cafe & Restaurants industry, which positions it as a leading brand. This high percentile means that la Madeleine captures a significant share of customer traffic compared to its competitors. The brand's market standing is strong relative to its performance peers, such as Restaurant L'escalié, El Perú, Le Catachot - bar & restaurant, Ô Soleil De Naples, Panozzi, and Gambas Royale, all positioned in the same percentile.
Customer satisfaction (CSAT) reflects the degree to which customers' needs and preferences are met, impacting loyalty and brand advocacy.
la Madeleine's overall CSAT in France is 89%, a 1.4 percentage point increase year-over-year. This indicates improved customer sentiment. The Metropolitan France region mirrors this satisfaction level, suggesting consistent performance across the brand's primary operating area. The trend data shows a slight fluctuation in customer satisfaction over the measured period, but the overall sentiment remains positive.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
la Madeleine has 4 outlets in Metropolitan France, representing 100% of its presence. This indicates a concentrated operational footprint in this region. Without changes in the number of outlets, focus should be on optimizing performance within existing locations.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and market positioning.
The top competitors for la Madeleine, based on customer cross-visitation, include KFC (8 cross-visitation), Bar/Restaurant Le Corlazo, La Boite à Mousse, Thang Long Restaurant, and Les Bains Biarritz (all at 4 cross-visitation). This indicates that customers who visit la Madeleine also frequent these establishments, implying potential overlaps in customer preferences or geographic locations. Understanding why customers visit these competitors can help la Madeleine refine its offerings and marketing strategies.
Traffic workload analysis identifies peak hours, aiding resource allocation and staffing for optimal customer service.
la Madeleine experiences peak traffic between 12:00 and 13:00 (56.71% and 54.57% traffic workload, respectively). The lowest traffic workload is between 0:00 and 6:00. This data indicates the periods when la Madeleine is busiest and requires the most resources and staff. Resource planning should be optimized according to the workload during different times of the day.
Understanding consumer demographics enables targeted marketing and customized product offerings, enhancing customer engagement and loyalty.
The consumer gender mix for la Madeleine indicates that women are overrepresented (Affinity Index 113) compared to men (Affinity Index 88). Among generations, Gen X is overrepresented (Affinity Index 111), while Gen Y is underrepresented (Affinity Index 59). These affinity indices highlight the brand's stronger appeal to female and Gen X consumers, which can inform targeted marketing strategies.