Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Krispy Kreme is in the top 12% of brands
Sample of brands in the same percentile
See what factors influence Krispy Kreme performance in the Thailand and how they change over time
See what factors influence Krispy Kreme performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Krispy Kreme' competitors in the Thailand
An analysis of Krispy Kreme' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference within the cafe & restaurant industry.
Krispy Kreme in Thailand holds a market performance percentile of 88, positioning it as an average/above average performer in the Cafe & Restaurants industry. This indicates a solid market presence relative to competitors such as foxxy's, NON SLEEP' slowbar coffee, Kanom Jeen Liew, Freezy Cow, Ko Boiled Rice and Otaro Izakaya, which share a similar market position.
The number of outlets indicates brand reach. Monitoring outlet numbers reveals expansion strategy effectiveness and market penetration within cafe & restaurant sector.
Krispy Kreme has one outlet each in Pathum Thani Province and Samut Prakan Province in Thailand. This provides information about the current geographical distribution of Krispy Kreme stores.
Competitor analysis identifies key players vying for the same customers. Cross-visitation shows shared customer base, useful for strategic positioning and marketing.
33.33% of Krispy Kreme customers in Thailand also visit McDonald's. Other competitors with cross-visitation include ก๋วยเตี๋ยวเรือโหระพา, S'more Beach Cafe, หมูสะเต๊ะลาวิลาศ, and Nat Chim-Jum & Grilled Pork (16.67% each). This highlights direct and indirect competitors.
Traffic workload shows peak hours, essential for staffing and resource allocation. Understanding customer flow allows for efficient service and optimized operations.
Krispy Kreme in Thailand experiences peak traffic between 10:00 AM and 8:00 PM, with the highest workload around 2:00 PM. There is no traffic between 9:00 PM and 9:00 AM. This is crucial for staff planning.
Consumer segments by gender and generation enable targeted marketing. Affinity insights inform positioning, messaging, and advertising to maximize engagement and ROI.
Women exhibit a lower affinity (58) compared to the average consumer, while men show a high affinity (122) towards Krispy Kreme in Thailand. Gen Y demonstrates a high affinity (146), suggesting a strong preference for the brand among this demographic.