Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions

Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KOI Thé is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KOI Thé performance in the Cambodia and how they change over time
See what factors influence KOI Thé performance in the Cambodia and how they change over time
Available by subscription
Available by subscription
An analysis of KOI Thé' competitors in the Cambodia
An analysis of KOI Thé' competitors in the Cambodia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile indicates a brand’s share of foot traffic, revealing its competitive strength and customer preference.
KOI Thé's Market Performance is at the 99th percentile, indicating a leading position. This reflects a strong market presence and high customer preference compared to peers like KFC, SAKABA NEW TOKYO, Khéma Restaurant, Backyard Cafe, One Edition Coffee, and MasterSukiSoup, who share the same percentile range.
Customer Satisfaction (CSAT) measures how well a brand's products or services meet customer expectations, which is crucial for loyalty.
KOI Thé's overall CSAT is 88%, a slight increase of 0.2pp year-over-year, indicating positive customer perception. However, Phnom Penh saw a decrease of 4.7pp. The CSAT dynamic data remains constant, but the slight decrease in Phnom Penh requires attention to maintain overall satisfaction.
Number of Outlets indicates brand reach and accessibility, reflecting market presence and potential revenue generation capabilities.
KOI Thé has 24 outlets in Phnom Penh and one each in Kampong Cham, Kandal, and Siem Reap. The concentration in Phnom Penh suggests a strong presence in the capital, while the presence in other states expands reach, though further expansion might be considered.
Competitor analysis identifies key rivals and their customer overlap, aiding in strategic positioning and competitive advantage development.
KOI Thé's top competitors include Kungfu Kitchen 家常便饭 and BROWN Coffee, with 10.35% customer overlap each. Scenery Skybar & Restaurant, Kravanh Restaurant, and Ta Seit 1 Restaurant each have 6.90%. This indicates shared customer interests that should be considered in marketing and product strategy.
Traffic Workload analysis reveals peak hours, optimizing staffing and resource allocation to improve service efficiency.
KOI Thé experiences peak traffic workload between 8 AM and 8 PM, with the highest activity around 6 PM (63.70%). There is significantly lower activity before 7 AM and after 9 PM. Staffing and resource allocation should be adjusted to align with these peak hours.
Understanding consumer segments optimizes marketing by aligning products/services with specific demographics' preferences, maximizing engagement.
KOI Thé shows high affinity with women(114 index, +14.30% delta) and Gen Y (181 index, +80.61% delta). It indicates that compared to an average brand customers, female and young customers are more likely to visit KOI Thé. This allows for targeted marketing initiatives focused on these segments.