Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Iperal is in the top 14% of brands
Sample of brands in the same percentile
See what factors influence Iperal performance in the Italy and how they change over time
See what factors influence Iperal performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of Iperal' competitors in the Italy
An analysis of Iperal' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Iperal's market performance is at the 86th percentile in the Italian Cafe & Restaurants industry, indicating an above-average market standing. This reveals a strong competitive position compared to industry peers like Ristorante Pizzeria La Tana Dell'Orso, La Parisiana - Ristorante dei Laghi, Lo Scugnizzo, Gelateria Vulci , Gelateria Artigianale , Milano, Busiate, pasta siciliana da passeggio, and Il Moro - Ristorante Pizzeria, which share the same percentile.
Customer satisfaction is critical as it directly impacts loyalty, brand reputation, and ultimately, revenue for Iperal.
Iperal's overall customer satisfaction (CSAT) is 72%, reflecting moderate positive sentiment. However, a 4.5 percentage point decrease year-over-year suggests a need for attention to maintain customer loyalty. Lombardy state reports a CSAT of 72%, mirroring the overall trend. Recent CSAT data shows fluctuations, with a peak in April/May 2025 and a decline in June 2025.
Outlet count indicates Iperal's market presence and reach, influencing brand visibility and accessibility for customers.
Iperal operates 15 outlets in Lombardy. This indicates its current physical presence within Italy, reflecting Iperal's brand visibility and customer accessibility within the region.
Understanding key competitors helps Iperal identify opportunities to differentiate, improve offerings, and gain market share.
Iperal's top competitors, based on customer cross-visitation, include Del Centro, Esselunga, Ristorante Pizzeria Baita Veglia, Officina 24 - Pizze cucine & cake factory, and Il Vicolo, each showing a 12.5% cross-visitation rate. This indicates shared customer bases and areas for strategic differentiation.
Analyzing traffic patterns helps Iperal optimize staffing, promotions, and resource allocation for maximum efficiency.
Iperal experiences peak traffic workload between 7 AM and 7 PM, with the highest activity around midday. This data suggests potential for targeted promotions or staffing adjustments during peak hours to maximize customer service and revenue.
Consumer segments inform targeted marketing and positioning by revealing audience affinity by gender and generation.
Iperal shows a higher affinity towards men, with an index of 138, indicating over-representation within its customer base. The brand also shows a higher affinity towards Gen Y, with an index of 142, also indicating over-representation within its customer base.