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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Imperial Treasure is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Imperial Treasure performance in the Singapore and how they change over time
See what factors influence Imperial Treasure performance in the Singapore and how they change over time
Available by subscription
Available by subscription
An analysis of Imperial Treasure' competitors in the Singapore
An analysis of Imperial Treasure' competitors in the Singapore
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows a brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Imperial Treasure's market performance is at the 99th percentile, which characterizes it as a leading brand. This places Imperial Treasure in the top 1% of brands, showing a strong market standing relative to competitors like The Ramen House, 1826, Eden | Chinese Garden | Halal-Certified, Riverside Grilled Fish, Galangal, and Munchi Pancakes.
Identifying top competitors based on cross-visitation reveals direct rivals and shared customer base for strategic positioning.
The top competitors for Imperial Treasure, based on customer cross-visitation, are PS.Cafe (3.82%), Xiang Xiang Hunan Cuisine (3.05%), Peach Garden (2.29%), Paradise (2.29%) and Tonshou (2.29%). This indicates a shared customer base with these brands between May and July 2025.
Analyzing traffic workload by hours allows optimization of staffing and resource allocation during peak and off-peak times.
Imperial Treasure's peak traffic workload occurs between 12:00 and 14:00, and again between 18:00 and 21:00, with the highest workload at 13:00 (63.33%) during May to July 2025. Low traffic is observed in early morning hours.
Understanding consumer demographics by gender and generation enables targeted marketing and product strategies, improving campaign relevance.
Imperial Treasure shows a high affinity with women (index 99) and men (index 101). Generationally, there's a high affinity with Gen X (index 114) and Gen Y (index 107). Gen Z is under-indexed (74) compared to the average customer between May and July 2025. Affinity Index indicates how strongly a given segment is represented relative to the average consumer.