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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
iLunch is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence iLunch performance in the Lithuania and how they change over time
See what factors influence iLunch performance in the Lithuania and how they change over time
Available by subscription
Available by subscription
An analysis of iLunch' competitors in the Lithuania
An analysis of iLunch' competitors in the Lithuania
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals iLunch's competitive strength, gauging customer preference against industry peers in the Cafe & Restaurants sector.
iLunch holds a leading position with a market performance percentile of 96, indicating it's in the top 4% of brands in Lithuania's Cafe & Restaurants industry. This high percentile signifies substantial customer preference and competitive strength relative to its peers: Sotus Vilkas, Teksas ir Meksas, Žemaitis, 9 DRAKONAI, Zio Rigo, and Alynas, all positioned at the same percentile.
CSAT reflects customer loyalty and experience, directly impacting brand reputation and revenue within the competitive restaurant market.
iLunch's overall customer satisfaction (CSAT) is 58%, a decrease of 3.3 percentage points year-over-year. Vilnius County shows a CSAT of 57% with a 5.3 percentage point decrease. The CSAT trend shows fluctuations over the period from April to June 2025, with a notable dip in June. This downward trend signals a need to investigate and address factors impacting customer experiences to boost satisfaction levels.
Average check provides insights into customer spending habits, crucial for menu optimization and revenue management in the restaurant business.
iLunch's overall average check is 8.7 EUR, reflecting a year-over-year decrease of 1.6%. The average check in Vilnius County is 9 EUR, showing no growth. The average check remained approximately consistent between April and June 2025. The slight decrease in overall average check suggests a potential shift in customer spending or menu item preferences, which warrants further investigation.
Outlet distribution highlights market penetration, showcasing regional strength and expansion opportunities for iLunch in Lithuania.
iLunch has 31 outlets across Lithuania. The majority (25) are located in Vilnius County, indicating a strong presence in this region. Kaunas County hosts 4 outlets, while Klaipeda and Siauliai Counties each have 1. This distribution shows a concentration in Vilnius and opportunities for expansion into other regions.
Competitor analysis identifies key rivals, informing strategic positioning and differentiation efforts in Lithuania's restaurant landscape.
The top competitors for iLunch, based on cross-visitation, are McDonald's (9.68%), Grill London (9.68%), Sicilia (6.45%), Alkanas Briedis (6.45%), and CAFFEINE (3.23%). This indicates that customers who visit iLunch also frequent these establishments, highlighting them as key competitors in the Lithuanian market.
Traffic workload analysis pinpoints peak hours, enabling efficient staffing and resource allocation to optimize customer service and revenue.
iLunch experiences peak traffic workload between 11:00 and 13:00, with the highest workload at 12:00 (59.93). There is no workload from 15:00 to 10:00. This data suggests that iLunch is primarily a lunch-focused establishment. Staffing and resources should be optimized to handle the midday rush effectively.
Consumer segments provide insights into key customer demographics, enabling tailored marketing strategies and product development efforts.
iLunch's consumer base shows a high affinity towards women, with an affinity index of 64, indicating they are under-indexed. Men have affinity index of 124, showing they are over-indexed. Gen X has an affinity index of 118 (over-indexed), Gen Y has affinity index of 75 (under-indexed), and Gen Z has an affinity index of 164 (over-indexed), indicating high affinity among younger consumers.