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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
IKEA is in the top 9% of brands
Sample of brands in the same percentile
See what factors influence IKEA performance in the Estonia and how they change over time
See what factors influence IKEA performance in the Estonia and how they change over time
Available by subscription
Available by subscription
An analysis of IKEA' competitors in the Estonia
An analysis of IKEA' competitors in the Estonia
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals a brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
IKEA in Estonia holds a leading Market Performance percentile of 91 in the Cafe & Restaurants industry. This indicates a strong market presence. Performance peers include Paper Mill Coffee, Da Vinci, Bum Bum Pubi, Statka Resto, Como pizzeria, and Pappa Pizza, all within the same percentile.
Customer satisfaction (CSAT) reflects loyalty. Tracking changes identifies areas needing improvement to retain customers and boost brand perception.
IKEA's overall CSAT in Estonia is 87%, a decrease of 8.3 percentage points year-over-year. The CSAT in Harju County mirrors this at 87%, also down by 8.3pp. This suggests a need to investigate factors impacting customer happiness.
Outlet count shows market reach and expansion. Monitoring growth or decline indicates brand investment and potential accessibility for consumers.
IKEA operates one outlet in Estonia, specifically in Harju County. The number of outlets in other counties is unavailable, suggesting concentrated presence in Harju County.
Competitor analysis helps refine strategies. Identifying frequently cross-visited brands reveals direct competitors and shared customer bases.
IKEA's top competitors in Estonia, based on customer cross-visitation, include Armudu and KFC (both at 8.70%), followed by Aviation Pub Legend, Kaie Juures, and Vesivärava (all at 4.35%).
Traffic workload shows peak hours, allowing for efficient staffing. Understanding customer flow optimizes resource allocation and improves service during busy times.
IKEA's peak traffic workload in Estonia occurs between 12:00 and 17:00, with the highest activity around 14:00 (47.71%). Minimal to no traffic is observed between 20:00 and 10:00, indicating optimal staffing needs.
Consumer segmentation informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product offerings.
IKEA's consumer base shows high affinity from Men (129), suggesting strong male interest, and affinity from Gen X (139). Women affinity shows 56 and Gen Y shows 71. These indexes indicates how strongly segment is represented relative to the average consumer.